Are There Any Differences Between An Entrepreneur And A Small Business Owner?

We use the terms entrepreneur and small business owner interchangeably. Are they the same or are there any differences? I decided to do some research to get answers to these questions. My findings say an entrepreneur and a small business owner (SBO) are not the same; therefore, we cannot use the titles synonymously.

Although you start out as a small business owner, somewhere along the way you either remain a SBO or you become an entrepreneur. If you are contented with earning enough profits to live a comfortable life and keep your business afloat, chances are you are a small business owner. This type of income replaces your income stream, which you earned from traditional employment. You really are not interested in growing or expanding your business. More than likely you will keep the business in your family.

Maybe you are not satisfied with the status quo, and you are very ambitious and have the drive to go beyond just surviving. You would fit the definition of an entrepreneur. You will take more risks. Entrepreneurs enjoy learning through growing and expanding their businesses. Some establish businesses for the purpose of resale after realizing a certain amount of wealth. It may take a lifetime for a small business owner to earn wealth compared to approximately five years for a successful entrepreneur.

Another difference is how innovative are you. Small business owners are not the type to “think out the box”; whereas, entrepreneurs come up with new ideas, innovations, and products, as well as construct creative, strategic marketing plans.

If you are the type who works in their business, you would be considered to be a small business owner. You are more repetitive. On the other hand, if you tend to strategically work on your business, evolving it, change target markets, if necessary, you are an entrepreneur. As a SBO, you tend to not change markets. In addition, your markets may be more general when compared with entrepreneurs who target markets are more focused.

In regards to staffing, if you are a small business owner, you may have employees, which would involve having to pay employee-related expenses; such as, benefits and taxes. As an entrepreneur, you may choose to work with independent contractors rather than having employees work for you.

There are some of you who tend to have characteristics of both groups. For example, as an entrepreneur, you may choose to keep the business in your family, just like a small business owner, rather than selling it. In addition to having this in common, there are similarities in operating your businesses. Both of you have to do some degree of advertising and marketing, as well as daily administrative functions.

Overall, a notable difference is as a small business owner, you tend to need motivation; whereas, if you can be described as an entrepreneur, you are fuelled by ambition, drive and inspiration. Although similarities exist among the two groups, according to my research findings, the two terms are not interchangeable, and there are significant differences.

Differences in Indian Ads in the USA and American Ads

The style that Americans use for advertisements is different than some other cultures. For instance, if you see an Indian ad in the USA, it would likely stand out from all of the others because of the difference in tone and voice these countries use. These differences mostly relate to the cultural differences between the United States and India. Understanding these differences can help give you a clearer picture on what countries like India value in employees.

In countries like India, the people use tone and attitude to get their ideas across more than words. Therefore, the ads from this country are likely to be less wordy than those Americans are used to. This doesn’t mean that the company doesn’t have much to offer; rather, it will show you what is most important to the company. If you are unclear on something, you may need to contact the company directly to ask if it wasn’t included in the ad.

While both an American ad and an Indian ad in the USA will provide you with a headline, body, and possibly an image and tagline, the emphasis differs between the two countries of origin. In the United States, companies place most of their focus on the image and tagline for an ad. However, while Indian ads also place a majority of their focus in the same places, they focus more on the other areas, such as the headline and body of the ad, than their American counterparts.

The type of speech used in the different ads varies as well. For instance, American ads are more direct and to the point. They use concrete language that tells you exactly what to expect from the company. A country like India, however, tends to use more creative language, even in an ad. They will focus more on descriptions than hard facts, so you may need to read between the lines or ask for clarification if there is something else you need to know.

Understanding the differences between an Indian ad in the USA and an American ad can give you a glimpse into the way each country does business. While Americans tend to be very business-like with their ads, as well as their encounters, Indians often take a more personalized approach. This approach may seem unusual for Americans who view these Indian ads, but it is a reflection upon the Indian culture and is important to understand if you want to work with them.

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