Web Hosting and Attention-Grabbing Facebook Mobile Marketing

Web Hosting and Attention-Grabbing Facebook Marketing

What works with social media for business owners?

Facebook Mobile for Business

To begin with, the majority of websites and blogs are created using WordPress. So, the security of your Word Press website or blog is crucial.

Two very cool security plug-ins for bloggers who use WordPress are available. Imagine this scenario. One day you wake up and your blog has been hacked and every single article had disappeared. Thank God for backups. It could be absolutely disastrous if someone were able to hack into your WordPress site. SecureWP and WSDSecurity are two plug-ins that can be used collaboratively and they give you increased security for your WordPress blog.

  1. Password generator generates super secure passwords that no one can guess. If you have an administrator that has full access to your account, you need to be sure to generate extremely secure passwords.
  2. A lot of hackers use systems that are smart. They go to a WordPress blog and look at the source code so that they can tell which version of WordPress your blog is running. These plug-ins eliminate the version of WordPress from your source code. Hackers try to exploit challenges of your version of WordPress, so by eliminating the version of WordPress from your code, it is extremely difficult for automated attacks to target your blog.
  3. When you try and login to WordPress with the incorrect password, it generates a response. These automated systems look for those responses in an attempt to hack your blog. These plug-ins remove that response completely. Instead they jingle or blink the login screen so you, as the user, know you have the wrong password, but a machine or a software tool would not know that, therefore, automated hacking attempts are reduced.

Facebook Marketing on a Mobile Platform

Four hundred and eighty-eight million people are using Facebook mobile every month. That is bigger than the entire population of the United States. Additionally, three hundred million pictures are uploaded to Facebook every single day. Close to a billion members take pictures and upload them to Facebook using their smart phone. People have Facebook on their smart phone and check Facebook when they are in a line waiting for a coffee, stuck in traffic, and doing it almost everywhere, this makes mobile users very important to Facebook. Half of the nearly billion Facebook users use Facebook through their mobile device and they are actually twice as active than non-mobile users.

People have a tendency to never leave their house without their mobile device. This is wonderful news for business owners! The more you as a business owner can get your message in front of those users who are in constant contact with their circle of friends, the better. Marketing has shifted from trying to get your message in front of people during certain times to becoming an intricate part of their social experience. Ads are coming in through their news feed and users don’t even know that what they are looking at are ads. Facebook’s mobile ad click-through rate is an astounding four times higher than Twitter!

Facebook, Instagram and Cameras

In the past, Facebook’s weak spot was mobile. They were behind the eight ball for developing a robust app so with the purchase of Instagram, Facebook took the lead in this market. It shows the marketplace that Facebook is serious about mobile. Instagram is solely a mobile app. You have to view photos through a Instagram partner, but Facebook might be rolling out an Instagram.com profile where users can share their photos through the web. It could be a whole new social network like Pinterest.

Steve Jobs was a mentor for Mark Zuckerberg and Facebook is rumored to come out with their own smart phone. They could be taking a leaf out of Apple’s book and be working on a whole new market in the smart phone industry. It would be a whole new developer marketplace that is perfectly feasible. At some point, there will be more mobile phone subscriptions than there are people on the planet. The whole world is in your hand with a smart phone. You can check your e-mail, check in with friends, view the news, use apps to do just about anything. It is only going to grow and it is a wonderful thing for connecting people among the world. The Facebook mobile app is still relatively limited. For example, you can’t share with the app. So, many people are using Safari to view Facebook on their smart phone and accessing the social media network that way. Facebook might very well venture into the hardware market in the near future to further capture market share within the prominently growing mobile marketplace.

Facebook Page Manager App

Facebook page manager is a great way to manage multiple pages. You can have access to your page on the fly, post content and quickly reply to comments and moderate them. Its very helpful for business owners and entrepreneurs. The latest update to the Facebook iOS and Android apps will now let you tag your friends in status posts and comments. The feature, which has long been available on the Facebook website, can be activated by typing “@” followed by the name of the friend you want to tag in your comment or status update. You can use this feature on the iPhone, iPod Touch, iPad or any Android device running the latest version of the Facebook app. The biggest feature that is still missing, however, in the Facebook mobile app is share. This means half a billion people per day are not able to share something on their mobile device.

Marketing Tips for Businesses

Mobile users should be engaged and treated differently. It is all about content. Mobile users default to the news feed so the more you can be an effective producer of content the better.

  • Shorter posts are better – 160 characters or less
  • Be entertaining
  • Make use of photos
  • Ask questions that are short and sweet
  • Include a call to action such as “like” or “add your comment” or “click here”.

Local Businesses and Facebook Mobile Marketing

For the longest time, people could setup a check-in deal. Offers are only available if you have a place page. But if you do not have a place page and can’t setup an offer, you can instead periodically post a status update, for example, “Are you reading this on your mobile phone, come in for a free latte.” Every single member of your staff should know all the ins-and-outs of what your company is doing on social media. Offer a coupon on-the-spot if people check-in. Encourage visitors to take a photograph of themselves in your store and post it on Facebook. It can go a long way and get people excited if they see their friends at the store.

Facebook and the Future of Marketing

There have been a lot of changes with Facebook since it went public. Some of the changes include “promoted posts” and it is more difficult to get into the news feed. Edgerank is the algorithm that all content passes through on Facebook. Content passes through the Edgerank filter, and that is how it is determined what content will show in the news feed. Ultimately, Facebook is saying that they are only going to display your content on average to sixteen percent of your fans. There are, however, some tools that can increase your visibility on Facebook.

  • Ads
  • Friends Lists
  • Interest Lists
  • Sponsored Stories
  • Promoted Posts
  • Reach Generator guarantees up to seventy-five percent of your content

As a marketer, you can do some split testing and allocate a budget to see which will work well for you:

  • Either a sponsored story which is a post made on your fan page that is turned into an ad
  • Promoted posts which will be visible to mobile users and is given more visibility in the news feed, which is what people look at on their mobile device.

There are some creative ways around this. Fan pages like George Takei (an actor) is a page that has a phenomenal following and has a very high engagement rate. Study fan pages that are successful and watch their page to see how these brands are achieving fan engagement. People on Facebook want to know that there is a real human being behind the brand.

Business owners have put an enormous investment into creating a fan base. People have expressed concern and frustration resulting from Facebook now requesting more investment to get your content visible to more than sixteen percent. Next to every single post on Facebook, you are given the option to pay for your post to be more visible. The large denominator problem is when companies have a huge fan base, so if that person is not regularly interacting with the fan page, they will not see the content. It can get very pricey to promote a post, sometimes from three hundred to five hundred dollars per post.

Why would you use a Promoted Post on Facebook?

If you have a webinar or special event coming up a promoted post could be a good option. Some companies have been able to double their reach, increase engagement with promoted posts. If a page has a low number of fans or has plated or a low engagement rate such as less than two percent, you might want to play with promoted posts to see if it is a worthy advantage. You can better reach the mobile users with a promoted post.

Web Hosting Tips for Facebook Visibility

If you are like the majority of business owners, you have a website or blog that serves as your ultimate destination for visitors. Some people call it their “money site”. A Facebook fan page for your business can funnel visitors to your website or blog, where hopefully that visitor will perform the MDA (most desired action) such as joining your e-mail list or purchasing a product. So, as a business owner, it is imperative to keep a professional looking website or blog online. This can be done with a web hosting account through a reputable hosting firm that offers tools such as WordPress, Joomla, or Drupal content management systems for creating an engaging web presence.

Is Green Web Hosting The Future of The Web? Count On It

Is Green Web Hosting The Future of The Web? Count On It. Internet Future: Green Web Hosting

The world wide web runs on electricity, though we don’t usually think about it. But the fact is, without electricity you wouldn’t be reading this. You’d hunker down in front of the fireplace and read the newspaper by the dim light of a lamp fueled by whale oil. Sound like fun?

It wasn’t. It was actually pretty boring compared to today’s instant information available only on the W3. If it happens any where – from Teheran to Terre Haute, it spreads virally across the digital landscape in seconds. That news bit also gobbles up electricity like nobody’s business.

So, is green hosting the wave of the future web? Yes. And if you aren’t riding the crest of that wave, you’ll be left behind in the digital dust. An energy munching web site is sooo “last millennium.”

The Ever Expanding World Wide Web

Some facts about green hosting:

  • There are more than 125 million web sites on line today.
  • Each day, 6,000 new web sites launch, carrying with them the dreams and visions of web-preneurs looking to become the next Amazon.
  • Each web site sits on a server that requires electricity to run it and cool it. That requires a lot of electricity.
  • The electricity bill for a successful web host would make a grown man cry. It’s HUGE. Many web hosts pay thousands of dollars monthly to keep their servers juiced.
  • The consumption of electricity used by web hosts doubled in just five years.
  • With the advent of Web 2.0 features like videos, VoIP, streaming TV and other “must-haves,” the web will only expand the demand for more and more electricity.
  • Experts suggest that energy consumption by web hosts will continue to double every five years and studies show these web pros are actually being conservative. Some “green” bloggers suggest the amount of electricity consumed by web hosts will double every 30 months.
  • Energy consumption to power the W3 grows exponentially, doubling then quadrupling and so on. The demand for power from web hosts will increase at a phenomenal rate.
  • As the world wide web grows in both size and features, web site owners will require increasing amounts of bandwidth to avoid long download times.

What Are Web Hosts and Why Do They Gobble Up Energy?

Conduct a Google search of web hosts and see what pops up.

You’ll get 149,000,000 search results for web hosts. Now, not all of these SERP links are for actual web hosts. Some are for reviewing sites (that use web hosts), blogs about web hosts (that use a web host to get their blogs out to the masses) and even SERPs links to sellers, resellers and re-re-sellers of hosting services.

Hosting is a commodity on the web. You or I can buy space from a web host and open up our own hosting company. The mother host provides all the tools and support you need to build your own hosting company in the basement office. (The one that floods occasionally. Ooops.)

A web host can be a kid down the street or it can be a huge, physical plant with chipheads tending to racks of servers, customer support taking calls from subscribers and office people tending to routine business matters – like paying the electric company.

What’s a server? Well, in simplest terms, a server is not much more than a humongous hard drive in a box. Your web site (or future web site) resides on one of these server hard drives, along with hundreds of other web sites. Today, server disk space is measured in terabytes.

What’s a terabyte? A measurement of bits and bytes on steroids. A terabyte is the equivalent of 1,000 gigabytes. More dramatically, a terabyte equals 1,000,000,000,000 bytes or 10 to the 12th power of bytes.

That brand new computer you just bought MIGHT have a 500 gigabyte hard drive. A server has dozens of terabytes of storage. It also has tons of RAM (128 gigabytes of RAM isn’t unusual) so that the server can deliver the bandwidth required for fast downloads of all the sites stored on that server.

In other words, web hosting companies consume a lot of electricity with rack upon rack of servers all sucking up electricity from the grid.

Facebook, alone, employs 30,000 servers as of October, 2009 and that number grows daily as more and more of us connect through this social media site. Amazon employs thousands of servers. Microsoft, Verizon and all of your other favorite sites employ thousands of servers strung together in arrays,

In other words, there are millions of servers storing terabytes of information available to you on the W3. Yep, even your little blog gobbles up electricity.

Green Hosting

So, even though we may not think about energy consumption when we stake a claim to some digital real estate, build and launch web site, we are adding to the demand for more and more electricity.

Now, along comes green hosting – hosting companies that employ “green” technology to lower the demand for electricity generated by coal- and gas-fired electricity generation plants. These businesses recognize that green hosting is inevitable as energy costs rise and we continue to pump tons of air-borne pollutants into the atmosphere every day.

Things ain’t going to get better, folks, unless our corporate culture does an about face and stops drawing down available energy. Major cities, like Los Angeles and Phoenix, already experience rolling blackouts as parts of the energy grid are shut down for a while. New York City broadcasts “please turn off your air conditioners” on the hottest summer days and brown-outs are almost routine.

Green hosting is leading the way in how U.S. businesses conduct on-line business by employing green sources of energy to power their servers.

A green host doesn’t add to the demand for more electricity from traditional sources. Instead, these far-sighted companies employ new technology – solar power, wind power, deep core earth energy, hydro-electric (where available) and bio-fuels that can be regenerated with another harvest of corn.

But there’s a lot more to web hosting than just storing web sites on gigantic hard drives. It’s not just about ROM. It’s also about RAM, which translates into the speed at which your web site interacts with site visitors. It better be fast. Studies reveal that 90% of us will sit through a 10-second download while only 10% will sit through a 30-second download. We’ve become that impatient.

From a site owner’s perspective, that stat translates into a loss of 80% of your prospects in that 20-second download window. So you want more RAM, more bandwidth and unfettered access to the server’s CPU and other shared assets – server parts you share with other sites.

Hosts employ the latest in fiber optic technology, they boost RAM and deliver quick downloads even quicker. Green web hosts do this without further straining the energy system that we rely on to log on, watch TV and cook dinner by using non-traditional resources to power up your web site whenever a site visitor stops by.

Cool It

In addition to delivering more bandwidth to you and your site visitors, and easier access to the server’s CPU, servers need to be cooled.

Even your PC pumps out a lot of heat and heat is the enemy of all those circuit boards, CPUs and other electronics inside the box. Now multiply that by thousands – tens of thousands of servers all humming along pumping out heat. To keep these servers happy, they need to be cooled.

Traditional hosts add to the demand for more energy by cooling servers with cold air. The server room in a hosting company is kept cool – so cool you could probably store sides of beef in there if the racks of servers didn’t take up so much space. That cooling requires energy and plenty of it.

Green hosts, once again, employ state-of-the-art tech to cool those thousands of servers. They use cold water, flushed through a water-tight system, to cool the server room, lessening the demand for more and more cold air from the local coal-burning energy plant.

Make a Statement: We’re Green

Getting a little recognition on the W3 is hard, even in a niche market (especially in a niche market). You have less than 10 seconds to convince a site visitor to stick around long enough to learn about the quality of your services, your products or your message. Web surfers are jagged out on information overload. If they don’t see what they want to see on your home page or a landing page, they bounce.

So, making a statement about your corporate culture and your business’ core values has to happen in the blink of an eye. Visitors will never even see the “About Us” page if you don’t create a good impression – in 10 seconds!

An emblem or banner proclaiming that you employ green hosting makes an immediate statement about your on-line business. It says you care about the environment. It says you care about the future of the planet and our children and grandchildren who will populate Earth 25, 50 or 100 years from now.

That “green” badge of honor also bestows a cache of cutting edge tech-iness. You get it. Your on-line business uses green hosting because you recognize the importance of this fledging movement.

There aren’t a lot of green hosts even today. However, more hosts will soon recognize that green is the only way to go. And those few green hosts out there now?

They’re making a statement about their business culture – a statement that passes on to your business when you display a green host emblem or banner.

Who said it isn’t easy being green? Today, green hosting makes a statement about you and your business – a positive statement.

And with less than 10 seconds to make a good first impression, that “green” host emblem goes a long, long way in making the right statement quickly.

Yep, we get it. We’re green. Stick around and learn more.

The Cost of Quality Green Web Hosting: How Much For What?

The Cost of Green Web Hosting

The world wide web (W3) is a vast frontier for those within whom the web-preneurial spirit burns brightly. To open a brick and mortar business on Main Street is going to cost a pile of capital, and in this economy, who wants a second (or third) mortgage to roll the dice and fund a new gift shop downtown.

The web, on the other hand, provides all the tools you need to build and grow a business for just a few bucks a month. And, each year, the W3 becomes a more robust marketplace. In 1999, fewer than 10% of us purchased goods or services on line. In 2010, it’s projected that 60% of us will make at least one purchase on line – and that number is only going to increase. Want proof?

Take a look at your local newspaper, The Morning Rag. It ain’t what it used to be. Print, delivered to your newspaper tube, is in its death throes with advertising dollars (that’s where the money is) down 25% in ’09 alone, while the web saw a 15% increase in revenue dollars. The point? Advertisers go where the buyers go and a 40% spread from traditional print outlets to an easy-to-build, easy-to-use web site is clear evidence that buyers are employing the web more and more to buy everything from clothes to carpeting to refrigerators.

And even if you do have a store front in town, web users employ digital assets for everything from comparison shopping to snagging a printable set of directions to your store from your web site. The integration between real and virtual marketing has proved to be a boon for small, local businesses thanks to the development of local search.

Type in to your Google search box “pizza” and your zip code and see what pops up. You’ll see a Google map with pushpins showing the location of all the pizza places in town. Move your cursor over any push pin and a complete description of that pizza shop pops up with address and telephone number so you can call in your order. (Hold the anchovies, please!) And the pizza shop owner makes another sale.

So, whether you’re a budding entrepreneur selling grommets by the kilo or a well-established, local business, the world wide web is your oyster. It’s how you’ll grow your business to profitability faster by reaching the very people who are looking for you, your products and service offerings.

And all for $10 a month. You can’t beat that with a stick.

The Cost of Quality on the W3: Lots for Cheap

There are free web hosts, low-ball web hosts and quality web hosts that deliver a satchel of freebies for less than $10 a month – the cost of a couple of fast food lunches.

Now, you could go with a freebie but, as in all things, you get what you pay for. Free web hosting companies place their ads on your site, and you have no control over what’s going to appear. In fact, the host may actually place ads for competitors on YOUR free web site. So NOT cool.

The low-ball web hosts – the ones that give you a little disk space and their best wishes – might cost $3-4 a month. Not bad, but what do you get for your measly few bucks. Not much, and if you don’t know HTML code from an area code, you won’t get very far very fast, even though you save a few pesos each month.

A Competitive Marketplace Keeps Prices Down – Good For You

So what do you get when you go with a quality host? Well, a larger bill each month – but not by much. A quality hosting company charges less than $10 a month – $6 more than the low-ball sites. Six bucks more. So what do you get for that extra few bucks?

  • More disk space – sometimes 2-3 times more disk space.
  • More bandwidth for faster interactions with site visitors.
  • A tool kit that includes templates (thousands of them), a free shopping cart and checkout, a blog and bulletin board module that bolts on to your site with a click – seamlessly.
  • 24/7/365 toll-free customer service. Call any time. Somebody’s working on their web site somewhere day, night and in-between.
  • Easily accessible tech support. It’s nice to talk to someone NOW when you’re having a problem, or just have a simple question. And when problems do arise (they do, sometimes) you want your trouble ticket handed off to a techie and you want the problem fixed – yesterday. Like it never happened.
  • Uptime. If your site’s server is off-line, your business is off line. And, if you happen to get spidered while your site is “down,” guaranteed you’re going to get slammed by Google. Search engines don’t send users to inaccessible sites. So what do you look for? How about an uptime that exceeds 99.9%? How about uptime of 100%? You’re site is always up, even when the power is down in your server location!
  • Server-side security. The freebie hosts don’t pay a whole lot of attention to server-side security. They make they’re money placing ads on your site. And those low-ball sites have to cut corners somewhere and that somewhere is often server side security.
  • A quality host employs numerous layers of security to protect your digital assets: hardwired firewalls, algorithmically encrypted anti-spyware and anti-virus software, caged servers, locked server rooms and back-up power generation.
  • Hand holding. Probably more important to the first-time web site builder than the long-time vet of the web wars for site recognition. A quality hosting company recognizes the value of YOUR success. That’s how a good hosting company builds a solid client base, reducing operating costs. It costs 10x as much to find a new client as it does to keep an existing client happy so smart hosting company management takes your business seriously.
  • You got a question in the middle of the night? You need someone to walk you through the migration of your current site to a better quality host? Well, you want a human to answer the phone and help you plan your strategy, whether building from scratch or moving an existing site uptown.

Starting to get the picture? Yeah, you can save a few bucks and go with a free hosting service, but you won’t be happy after a few months. You also won’t see the site traffic that ultimately leads to web success.

Or, you can go with the cheapie sites but be prepared to install your own multi-layers of security software. You’ll also pay a few hundred bucks for site building software – money that could be used to market your start-up. Oh, and don’t expect a toll-free number for customer or tech support. These low-tiered hosts usually respond by email only. (Not so good when your site has vanished overnight and you don’t have a clue why.)

The bottom line is your bottom line. Web hosting is a highly competitive market segment. There are thousands of hosts from which to choose. But a quality hosting company is based on a client-centric corporate culture, recognizing that the success of its clients will, in the end, determine the success of the web host. It’s just, plain smart business.

The fact is, for a few extra bucks a month – chump change – you can partner with a hosting company that’s as interested in your on-line success as you are. These companies recognize that their long-term success is tied to the success of your web site. In effect, your web host becomes a partner in your web-based growth to profitability. These web hosts have clients who stay put.

These are the site owners who form a stable client base for the web host.

These are the site owners who recognize the value delivered for the cost of a couple of double bacon cheeseburgers.

Spend those few extra dollars and don’t be pound wise and penny foolish. You get what you pay for with web hosting.

In fact, you get a lot more than what you pay for when you choose a quality web host. Go with quality if you truly care about your business.

This is the one place YOU don’t have to cut corners, so pay the few bucks and get a bag o’ benefits for that small change. Success on the web is far from guaranteed, but you increase your chances for success when you pick a quality green web hosting service with which to partner.

Give yourself a break. Give yourself every advantage. Give yourself a better chance to achieve success on-line.

It’s money very well spent.

Netfirms Business Hosting With 5 Free Domain Names

Choosing a hosting company for your business may sometimes seem like an afterthought, especially if you run smaller websites that do not require a dedicated server to keep things moving along. However, no matter whether you are big or small it is important that you assign more seriousness to the final decision of where you ultimately place your business.

While some hosting companies will do and say anything to get your business only to leave you hanging once they have your money, others give you real incentives to choose their service for ongoing business needs. Netfirms is one of the best in the business because they understand how the Internet entrepreneur works. Rather than placing all your eggs in one basket, they know that you seek multiple streams of income to thrive in today’s economy. That’s why the Netfirms deal is not to be overlooked.

Signing up for business hosting with this provider lands you five free domain names right off the bat. This is a great way to start any online business venture because it allows you to experiment with your ideas and see which ones pick up steam. Most sites do not generate enough monthly income on their own to provide you with the type of lifestyle that you want to lead. It is always best to keep five or more active in order to reach more potential visitors and, thusly, more potential advertising dollars.

Other benefits of signing up for the Netfirms service include customer service that is unsurpassed in the industry. Any time you have questions, comments, or concerns regarding your hosting plan, there is someone available to talk 24 hours per day, 7 days per week, with never any time off, because when you own a business, the chances are likely you do not get time off either. The Netfirms crew is there to make your life easier and give you the support that you need to get ahead.

In addition to the five free domains and the round the clock customer service, you can also manage all of your domains from one user name and one password on one of the easiest to figure out intuitive control panels imaginable. The mechanics of how you operate your website should not be the primary focus of your business, especially when starting out. Netfirms makes sure that it is not. Giving you the tools and the experience to get started quickly is what Netfirms does the best.

While the freebies and incentives that Netfirms provides are great selling points, it would be all for naught without the attention to customers that the company provides. When you are getting ready to decide on the best hosting option for your business, this is one company to keep an eye on.

An Introduction – Web Hosting & Domain Name

Web hosting is a kind of a company which gives you a space in a server for your website, and you’re connected to the entire world. You can find lots of hosting companies out there so to make sure that you are getting the best deals and services, you should look and opt for some of the top web hosting providers.

Before you choose a company, some points should be kept in mind. First of all you should check company’s reputation and collect some information about that company. Do some research about a few company’s and their services and evaluate them according to your necessities, collect information about support and backup of that company, check companies creditability and customer services. Check how many features company gives you, how many space it provides, what is the bandwidth size, you should collect all the above information before joining any companiy’s services.

Basically Hosting is a business of storing and manage Web Pages of your website. A web server holds thousands of websites, runs 24 hours in a day, 7 days in a week. So web hosting is a method to earn money online.

You should take unlimited bandwidth facilities to your hosting company, so your visitors open many pages and you can load video in your site.

There are many kinds of Web hosting companies like Free web hosting companies, Reseller web hosting, VPS (Virtual Private Server) etc.

Domain Name

Domain Name is an address of a site on internet like http://www.example.com. It is an addressing scheme assigns names and numbers to identify the computers on the Internet.

A good Domain Name is that which clarify your business or your work, for example a website which gives you information about Tennis that Domain Name must relate to Tennis like www. Tennisedu.com, www. Tennissport.com Domain Name is difficult to remember so Domain Name should be short and easy.

Some Domains are

.gov = Government agencies

.edu = Educational institutes

.org = Organizations (Non Profit)

.mil = Military

.com = Commercials Business

.net = Network Organizations

.ca = Canada

.uk = United Kingdom

.in = India

Choose the Best Web Hosting Service For Your Small Business

Are you thinking of taking your business to the next level by creating a website? If you are looking for a good and affordable hosting company to maintain your small business website, then here we have brought together a few tips to help before you start out!

In recent times a business; whether small or big without an online platform is very rare to find as the customers always look for their needs on the internet. Potential customers always search for the best products and their providers on the internet. Hence, if your small business doesn’t show up, then that won’t be a good sign for them. So websites always play a vital role.

Web hosting companies provide a server to store your website and maintain them. They always help the customers to view the website and get access to all the pages easily. Choosing the best web hosting company is the important part. Especially for small businesses, a website helps them to attract and engage with customers.

There are three types of hostings; shared, dedicated and cloud. Shared hosting shares the server with more than one website. These types offer less disk space and bandwidth. The dedicated hosting type provides a single server for the website which offers more disk space and bandwidth when compared to a shared type.

The third type is cloud hosting which is a combination of shared and dedicated hosting. They provide a network of servers for a single website rather than a single server. It usually gives the website the same disk space and bandwidth as the dedicated hosting. For a small business or recently started website it is advisable to opt for a shared hosting type. They are cheaper compared to the other two types and saves you from overpayments.

Cloud hosting is also a good option as they use the internet and there won’t be any need for additional software. They are affordable as the charging is based on the usage of the site. This type is more reliable than other networks, less expensive, more productive and more beneficial.

Selecting the best hosting company and type, according to your business and its growth is the main factor. Small businesses initially don’t expect to have a customer traffic. So it is good to think of a company offering affordable hosting methods. Choosing the wrong web hosting company can lead to losing potential customers, profit loss, security malware, etc. So customer support is another factor while deciding on the company you choose.

If your website offers the best e-commerce tools with a well-designed interface, then it can impress the customers and make them stick to your website for their needs. There are free and paid services as well. Paid companies always offer the best services, while free ones often impose ads for their monetary gains.

Graphic Design, Web Hosting And Search Engine Services Can Take Your Online Business To New Heights

In today’s state of the art epochs of advanced technologies, every business is either on the internet orb or is trying to strengthen its footprint on the World Wide Web arena. In such a milieu, the services which can help online business entities are: – Graphic Design Services, Web Hosting Services and Search Engine Services. Let us look into these services in details. Graphic design services can be augmented with web designing to produce astounding results for online business owners.

The very fact that graphics has the instant effect on customer’s mind put it to use in a multitude of arenas. From designing web pages to brochures and even employee IDs comes under Graphic Design services and a good graphic design service provider can escalate your business to new fangled heights. The latest in Graphic Design Services is Green Sustainable Design which does not affect environment.

Apart from Graphic Design Services, one faced which is deemed as a prerequisite for venturing into the online scenario is the Web Hosting Services which proffers a myriad of resourceful services and features. There are various factors to consider before you chip in for the services of a web hosting service provider. One should aptly back check the dexterity of technical support and guaranteed up time provided by web hosting service provider. Round the hour technical support accessibility automatically implies that you can reach out to technicians in case your web portal is down. Back checking the service provider’s contact information will also remove any predicaments pertaining to instant address to technical issues.

Although there are a host of free websites accessible like Blogspot or WordPress; it is highly advisable you chip in for your own domain name as it will induce a trustworthy and reliable effect on your clients. Also make certain to enquire if the service provider entitles you to support multiple addresses when it comes to electronic mail and if it allows Enewsletters. It is also imperative to investigate about Room for the Server and Bandwidth. This will make sure that your web portal loads faster and people do not sway away from your website due to slow load time.

Yet another crucial service you will need to make your presence felt in this online sphere is Search Engine Services. What these service providers essentially do is promote your web portal through an assortment of on page and off page optimization techniques thereby extending your online presence.

Tips to Choose the Best Business Web Hosting Platform

Are you thinking of taking your business to more potential customers rather than confining to the walls of the shop? Websites are the fastest and easiest way to reach a larger crowd. But to start and maintain one, you should approach a business web hosting company.

Whether you own a big business or your business budget is low, creating your own online platform is considered as the basic promotion nowadays. Most of the potential customers love to shop at home, where they can get their needs delivered to their doorsteps. So the website plays a vital role in the growth of your business and to get great customer satisfaction you should maintain them properly. This job is done by a business web hosting company.

Web hosting is a service provider for your website, where they store and maintain your files, documents, etc. There are diversified options for selecting a web hosting for your business. But basic thing to keep in mind is the type of business you own. Whether you own a big business and can afford good budget web hosting or you are in need of a more affordable choice. Also, consider what you expect your website to provide your customers with.

Commonly found types of web hosting are; shared, dedicated, VPS and cloud hosting. Shared hosting is the cheapest and has less disk space. As the name suggests, more than one website share a single server. They are better for new websites, as they are cheap and such websites may not expect a larger customer traffic.

Dedicated hosting offers a single server for your website and thus provide a larger disk space. They cost big than shared and other types, so it is best for big-budget businesses. They can handle customer traffic and better website tools as they have greater ranges. VPS and cloud type are a combination of both shared and dedicated hosting.

While choosing the web hosting company, check out whether they provide the following features.

  • The bandwidth and disk space they can provide for your budget: All your documents, website pages, your expectation of the number of customers who approach your website, all depends on the space your host offer. For customers to access every element of your website without any lag and traffic, you are going to need a decent range.
  • Compatibility and reliability: Make sure that the web hosting platform you approach has a higher availability rate which can also be termed as uptime. You don’t want to upset your customers by keeping your website unreachable or unavailable at times.
  • The security they offer is also important to keep your website away from malware and viruses.
  • 24*7 customer support is a vital feature of a reliable business web hosting company can offer. Customers may even search for their need at late night, so it is better your website is available the whole day.

How Domain Name and Web Hosting Affect Your Online Business?

Since the globalisation has set in, the need of online presence has increased to a great extent. Working in an isolated manner is not an option as everything is interlinked. Hence businesses have to mark a global presence so that they can increase their reach in the market and improve revenue generation. For these reasons, business setups are looking for options, which can help them in getting enough traffic on their websites. But having enough traffic does not guarantee success. There is a need for relevant and valid traffic on the site to increase the sales. Now, the big question is what should be done to attract relevant traffic to the site. There are multiple ways by which one can accomplish the aim of attracting genuine leads, such as choosing the right domain name and having a reliable web hosting service with high up time.

Choosing the right domain name is of prime importance in order to provide a proper sense of the kind of business one is into. While choosing the name, one has to make sure that it adds value to the official website of the company. It is always better to select a name that is easy to memorise and spell. The name should not contain more than two or three words and it is also advisable to include keywords so that your site becomes more result-oriented on search engines. An appropriate domain name can not only generate leads but also help in establishing a brand name for your business. With an easy-to type and memorable name visitors can easily search your website.

A reliable web hosting service for high uptime is recommended for any website. The quality of the web hosting solution can make a huge difference in the performance of the site. Choosing a reliable service provider is one of the prerequisites for a successful online business. With the advancements in technology, not only large companies but also SMEs (small and medium enterprise) can afford having a website of their own. But every provider can not do justice with the website and therefore it becomes crucial to opt for a provider who ensures high uptime for the site. A bad server can ruin the performance of your site and give a bad impression to the visitors, which in turn can hamper company’s sales. Hence it is important to ensure while making a final decision about the website hosting service provider that he facilitates good bandwidth as well as uptime. Making a note of these things can save businesses from losing potential customers. A website with the uninterrupted access can have a great impact on the company’s online business as visitors can navigate the website any time they want to. Proper running of the website is vital and it can be considered as a pivotal factor for a website’s success.

Therefore, a right domain name, domain registration and a trustworthy hosting service can elevate the value of the web portal. The need for quality website hosting and appropriate name forms a crucial part of running an e-commerce website.

Startups for Vets, WordPress, Web Hosting, and Business Online

Web Hosting Tools, WordPress and Business Startups

Web Hosting Tools for Startups

Female veterans are facing employment challenges as they return home. The unemployment rate for female veterans well surpasses that of their male piers. Rather than waiting for the economy to change, many of our bravest are creating their own opportunities and seeking self-employment as an alternative. And for good reasons. Female veterans of the war in Afghanistan and Iraq are facing challenges when they return home from deployment. So often when we think about vets coming home and looking for employment, we visualize our brave soldiers coming home to a land of opportunity. But that is far from the reality. When vets come home they face a whole series of transitions that vets need to make in order to gain employment.

Many female veterans are single mothers who have a lot to go through all at once. Being a job seeker and also being a Mom can be a difficult challenge. Many female vets have stated that when they transition out of the military, they are not prepared for the income drop that stems from taxes and medical insurance expenses. Before they know it after they transition out of the military, many female vets find themselves homeless and without hope. They are looking for local help for home and food programs, such as Inner Faith, which subsidize the food for themselves and their children.

The competition for jobs against their male counterparts is extreme. Women vets are choosing to gain unpaid internships in order to get their foot in the door. Many times when seeking a job, female vets learn that the job is filled by their male counterparts. Male domination in many industries is prevalent. Women have to mold their schedule and their lives because of their children. There are many challenges. Biases against veterans, biases against women and the challenges that they face for not only getting a job but getting equal pay. Many vets return from deployment physically disabled or face PTS (Post Traumatic Stress) which makes finances a real challenge. Women vets are having to pick and choose which bills they can pay, which results in a lower credit rating. There are a whole series of challenges for women coming back after serving our country.

Getting Green Done with Vets

GCGreen.com is a women owned, native American, service disabled, veteran owned company that was started by a female vet after she returned home and found the employment opportunities for female vets were scarce. The company focuses on providing a growing network of education, training, apprenticeship, and project opportunities for vets looking to work in the energy efficiency and alternative energy systems such as renewable energy. They actively participate in developing and implementing training programs especially those for transitional veterans and for out of work or under-employed veterans attempting to overcome their unique challenges in today’s economy. GCGreen is a company for renewable energy consulting. A woman veteran focuses on veteran training and veteran mentorship in the clean energy industry. As students come out of the classes, GCGreen has employment opportunities for women veterans that are knowledgeable in solar panel installation.

Web Hosting Tools for Creating Your Own Opportunities

GCGreen.com is a website that was created using WordPress, a content management system, that makes creating a website or blog easy. WordPress is available with web hosting plans from reputable hosting firms. With the tools provided from a web hosting firm, people can start their own website and ultimately their own business. There are a lot of employers that do value the military experience, but it is a challenge to find those employers. With an unemployment rate for veterans at 6.8%, while the unemployment rate for female veterans is 15.5%, one can easily see the disadvantages for female vets. These are staggering numbers. These amazing women who went to war are learning that they need to be creative in order to make a living. Building a business during or after deployment is something that is a viable option to a desk job.

Solutions for Female Veterans

Being an entrepreneur is something that could be a practical solution for these women. The U.S. Small Business Administration offers programs for women entrepreneurs who are willing to take the initiative. Capital One, for example, provides events for female veterans who have businesses and allow women veteran business owners to pitch their ideas in front of industry leaders. SBA.gov is the place to start marketing your new business and finding opportunities that would otherwise not be available.

Veteran business owners are able to network through SBA.gov and grow their business with opportunities provided by the Federal Government. SBA has training, networking, and sub-contractor information for small business owners. When signing up with SBA.gov, you will need a Dun & Bradstreet business number, a website address, and documentation that supports your business such as a Incorporation Papers or a Doing Business As (DBA) certificate from your state.

Web Hosting Solutions for Entrepreneurs

There are more than 27 million small businesses across the nation, and it’s a challenging feat to open one after a recession. But with the affordable cost of web hosting, entrepreneurs are able to secure a domain name many times for free, setup a professional website using WordPress, and have a formal e-mail addresses for yourself and any of your employees. In light of constant unemployment news, there is an emerging trend of veterans who brainstorm business ideas they launch in their free time — and grow into a full time job.

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