How Can I Make Money During This Recession?

How can I make money? That is a common question during this recession. But people like to make extra money or better money in the best of times. But during a recession, it is a serious matter indeed. I was born in 1932 which was the worst year of the depression. As I remember so was the next year and the next. It really didn’t end until the economy of WWII started to kick in. Nobody knows when this one will end even though it is “officially” over. With the deficits maybe never.

To answer the question, “How can I make money?” I have tried to break it down in to a few general categories as follow:

Find a Job

The immediate way to gain or increase income is to get a job, or a better job, or an extra job. I notice on sad stories on TV that many have two or three jobs. These are usually low-paying jobs that don’t quite bring in the bacon. Usually the person lost a good high-paying job and then had to take what he or she could find to support the family and to pay off all those bills created when times were “good.”

If you need a job learn this: Most all jobs are obtained through contacts. So to answer your question, “How can I make money?” then renew your contacts and make new contacts. For example you might call an old friend and tell him that you are out of work. Ask if he knows where you might find a job. Ask if he can help you. Then till him to let others know you are out of work and would appreciate any help he might give you. Ask if he knows a person who might be able to help you.

I am not going into the details of obtaining a job but I will list some thoughts on the matter:

1.You need an appointment for a job interview. Say you write a note to a manager you know in a local company. Ask for an interview. In your letter give some details of your educational details and employment background but mainly say how you think you could help the company if you were employed. Always give a phone number where you can be reached. Ask in your letter for the person to call you at the number for further discussion and to set up an appointment.

2.Have a resume. That is were the nitty-gritty goes. But be careful what you write. Don’t put things in there that would not be discussed in a business-like interview. Keep your religion and political activities out of the resume. Also, your hobbies are not that interesting. The purpose of a resume is to focus on the job you are trying to obtain. If you are looking for work in more than one area, then you need more than one resume. Give your vita (birth date, etc.) and contact information, the job you are applying for, the experience you have in that area, your education, any publications and activities in organizations that support your request.

3.Even if you go to an interview for a construction worker, dress like you are going to church right after the interview. Make sure you are shaved if you are a man, have your shoes polished, and that your tie is straight, not gaudy, and that you shake hands with a firm but not too-strong grip, and that you have a big smile on your face.

4.During the interview, listen carefully to what is being said. Pickup on things you can elaborate on. Avoid areas that are not of interest to the interviewer. Be enthusiastic but not overly so.

5.Ask for the job. Don’t start off asking about the salary before you get the job. Even then wait for the offer before you respond.

There are many resources to help you improve your chances of obtaining a better-paying job. Go to your library and search the net. Resume formats are readily available. Also don’t neglect employment services in your areas including resources your church or club might have available. Spread your wings!

Start a Local Business

Many new businesses are started during recessions. People are desperate to get something going. The self-reliant rely on there own skills or expertise.

There are many resources to help you get started in a new business. First start by talking to your banker. Ask him if he knows of business start-up opportunities in your area. Are there business that you might be able to take over?

Go to your local colleges and university and talk to people who are assigned to help small businesses. Talk to your Chamber of Commerce and local business clubs. Most important, talk to other business owners. Tell them that you are thinking of starting a business and ask for pit-falls to watch for, how to get financing, how to choose a location, what local business cost are, how he got started, what help he received on start-up, and let him do most of the talking. Who does he know that could help you?

Once you have decided which business you would like to start, write a business plan. Your local resources will help you prepare it. Some colleges and organizations offer classes to help you get going. These are usually taught by retired business people who know what they are talking about. One you have your plan, have your banker look it over. Ask your banker for help with financing. The Small Business Administration may insure your loan. To get such a loan, start with your banker.

In your business plan, state the objectives of your business in regard to your suppliers, your customers, and the community. Describe what you plan to provide to your customers including good service. Your business plan should not only discuss products, manufacturing, and financing but also how you are going to promote your business. After all is said and done, you must get customers in your door. After you get things going, you may want to offer products and services on the Internet but don’t get the cart before the horse.

Work at Home Using Online Sources

The question, “How can I make money?” is loved by Internet gurus. They make millions every year by providing get-rich-quick schemes that don’t work. Most all Internet marketers I know have been scammed in this way. But scams are rampant in all kinds of businesses so you must be vigilant. You can always check out a program on the Internet if you think it is scam. Just remember that if you put “Is the Joe Blow plan a scam,” Joe Blow himself will be in there still, trying to sway you. Look for an independent review who link does not lead to Joe Blow’s landing page because the writer is an affiliate of Joe Blow.

Remember that if you are going to be an Internet marketer that Joe Blow is your competition, not your friend. He will bleed you dry. He first give you a gift. That puts you on his mailing list. Then he sells you his scheme. You find the scheme does not work. He sells you additional products that are sure to work but don’t. Then he offers to mentor you on a personal until he has your last penny.

Although many folks go into Internet marketing, most fail. The reason is that it takes training to become an Internet or affiliate marketer. The process is free for the most part. You need a web page and an affiliate link. Free methods of marketing are available but most marketers use article writing. You can get your affiliate links by the dozens at no charge at Click-Bank, Commission Junction and other such sites. It’s all about traffic and pre-selling. Here is the process in a nutshell:

1.You decide what areas or markets to enter based on your knowledge and experience.

2.You make sure the markets you select are producing income to Internet marketers. To do this, you find keywords that people are searching for by using a keyword tool of which there are several good ones on the Internet. You see how much advertising is paid out for each keyword, how many visitors there are, and how much competition there is.

3.You choose products to promote. You make up an information page on the keyword subject. You do not try to sell on this page. You just try to warm the reader up so he will click on your affiliate link. If the keyword is “fishing for trout,” then you must give relevant information on fly fishing. You put your link at the end of the article. It might say, “Click Here for information on great fishing lures that I use myself.”

4.You write an article about fishing and in your resource box you link to your web page. You promote your article on your blog and on social sites and in emails.

5.You give something away on your web page. To get the free item the reader leaves his or her first name and email address. You use a code from Aweber or such that provides the free product, and then sends scheduled emails to the reader about fishing. You suggest your products in your emails.

It takes more training then I have given you here, but you have the idea.

Conclusion

This article is too short to give definitive answers to the question, “How can I earn money,” but I hope I have given you an idea of things you can pursue.

Good Hunting!

Fly Old Glory!

Making the Most of ISO Certification in the Recession

1. Let your customers know.

Organisations pursue ISO certification for varied reasons but often overlook the fact that adding value to their business benefits their customers too! Think about issuing a Press Release to your stakeholders letting them know about your certification and how it will benefit them.

Remember, in the current climate your clients will be looking around for greater value and security, so make sure they’re aware of your ISO certification. It could turn out to be the vital reason for staying with you!

2. Win new customers.

Being ISO certified can provide an immediate boost for your organisation’s credibility and reputation, making it a great marketing tool and providing you with a competitive edge. For tenders, the need to demonstrate an effective quality management system is essential so ISO 9001 is an obvious advantage. Joining supply chains often means ISO 14001 certification becomes a necessity, because green issues are a growing priority with blue chip companies.

So, are you marketing yourself effectively enough? Ensure your ISO certified logos are on your letterheads, business cards, website and vehicle fleet!

3. Cut costs and save money.

Standards can save you money directly. Specifically, ISO 14001 requires you to identify and control environmental impact. By implementing this, organisations minimise waste of natural resources and raw materials. By dedicating time to maintaining your registration, you can increase these cost savings over time as you find new ways of cutting waste and consumption within the organisation.

See the Business Link website for free advice on using energy more efficiently:

http://www.businesslink.gov.uk/bdotg/action/detail?type=RESOURCES&itemId=1079432548

4. Keep your workforce motivated.

By achieving ISO 9001 or ISO 14001 you are demonstrating to your workforce that you are committed to continual improvement, efficiency and caring for the environment. Let your employees know what you are doing, it can improve motivation and loyalty in a financial climate where everybody needs to be working to the same goals.

You can involve your workforce in the certification process; a fresh set of ideas will often identify more opportunities for improvement and cost savings within the organisation.

Affiliate Marketing – An Online Business That Is Recession Proof

Are you looking for an on-line business that is recession proof? Would you like to start a business that no matter what the economy is can still provide a substantial income that would allow you to maintain a quality lifestyle for you and your family? Well look no more, that business is called Affiliate Marketing.

Picture this scenario: You visit a huge warehouse stocked with thousands of sale items. Let’s say you decide you want to sell some of these items but you don’t want to purchase them upfront (in case they don’t do well); you don’t want to stock inventory of the items in order to bypass the shipping; and you really don’t want to keep track of the orders. Basically, you just want to know when the item sells and that you’ve made a profit.

The bad news is, if you went to a physical warehouse and told the owner that this is the way you want to do business, you’d be shown the door. The good news is, as an Affiliate Marketer, you could run your on-line business exactly this way. The warehouse would be your websites or blogs which is where your visitors would come. The links on your site page will take the visitor to the on-line merchant who has the inventory of products you are promoting. If it is a material product that requires shipping, that is handled by the merchant. You will become a member of an Affiliate Network that will handle promotions, tracking orders and making deposits into your on-line money account! The best part is, your business would be a 24/7 operation, which means you could be making money while you sleep.

No matter what the state of the economy is, people will always make purchases on the internet. It ranges from impulsive buying to purchasing items of necessity, to buying gifts for others or buying information to help improve the quality of life.

Is this an easy business to start, not in the sense that you don’t have to invest the time required to set up your sites, your networking accounts and tools to help generate traffic to your sites. But there is a plethora of free information on the internet about Affiliate Marketing. Do your research and get the knowledge, the tools and develop the skills that will ensure your success.

Here’s to Great Success!

Survive the Recession – Business Ideas and Recession-Proof Tips For the Small Business Owner

You can thrive in a slow economy! Ask leaders and consultants about recession-proof businesses and you get examples that go far beyond the inevitable death and taxes-related occupations.

But most are also quick to point out that any business can be vulnerable to an economic downturn and any business can take steps to protect itself from a financial roller-coaster ride. “To protect against a recession, a business needs an inventive, flexible team that learns together, practices competitive intelligence together and collaborates together.” said industry consultant and analyst Steve Koss, who specializes in the business of large stadiums and other sports and entertainment venues.

But what do you do to protect your bottom line if you don’t have a naturally recession-resistant business? Besides focusing on your current marketing niche, you may follow the trend of many small business owners by diversifying where your income is coming from. Use your downtime to build a ‘business within the business’. Offering a new service that can be handled online, such as Internet Marketing, can make the best use of your time and build an income that has proved more stable during a recession.

Tom Mulhall, who was an accountant in Chicago for 15 years before opening a small luxury guest resort nine years ago in Palm Springs, says some of the same tricks that inoculate a business like his from economic downturns can help any business. When asked how to recession-proof a Chicago-area business, Mulhall said: “If you are in retail, diversify. If you’re in the suburbs, promote ways to encourage Chicago business, and vice versa. If you are a brick and mortar business, develop an on-line business.” Denise O’Berry gives four general guidelines to help any business keep going and growing even in hard times. “Focus on customer loyalty and retention, minimize debt, involve employees and be visible to your customers, your employees and your community,” said O’Berry, president of The Small Business Edge Corp. in Tampa, Fla. “Success in business is a lot about who knows you and what your company does. Make sure your marketing and public relations is done consistently; don’t just market when business is slow.”

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