Tag: Tools

Social Media Marketing – How to Use Free Online Tools For Site Promotion

Discussing, promoting and sharing information are some of the advantages in social media marketing. It includes social networking, social bookmarks, forums, wikis, and blogs. Facebook, MySpace, Plaxo and LinkedIn are few examples of websites used for social media marketing.

Small and big businesses are now using social sites as tools to spread brand awareness and discuss their products and services. The best part of these applications is that they are free of charge. It is a great advantage for small business operating on a low marketing budget.

Social media requires long term commitment and consistency. Business owners should also have done research on selecting the appropriate social applications in line with their company’s mission and goal. Here are some popular and successful social media tools for small business.

  • Create a Blog The sites that receive the most traffic are blogs. A blog is like a journal that is written by an individual and is regularly updated. Your company can use or create blogs to share multimedia, news and information about your business. Through the use of blogs, a small business can develop a specific image or personality and educate people about their products and services or the industry in general.
  • Use Twitter Twitter is a micro blogging and social networking service that allows users to read and send messages to the public. By using Twitter, you can promote your products and broaden brand awareness. Twitter is a fast-growing online community and its popularity is still on a rising trend.
  • Facebook Fan Page Most people are now using Facebook. Facebook is the most well-known social networking site in the world today. It is not only known for personal profiles but also for business profiles. This social media tool allows you to share your company’s videos, photos, event posts and concise wall posts. By replying to the fan’s questions on your wall post, your customer service will be enhanced.
  • Use LinkedIn LinkedIn launched in May 2003. It is a business-oriented social networking site and is usually used for professional networking. You can post your resumé and receive approval or recommendations from fellow employees, clients and business partners. This is also an efficient way of hiring competent employees and recognizing business opportunities. Users can make connections and interact through LinkedIn Polls, LinkedIn Groups and LinkedIn Answers.

Social media is now a fascinating tool in the world of business today and is modernized to meet the consumer’s demand. It is highly recommended to do research on the effective tools in social media to promote your company’s services, products and brands to your target market.

Internet Tools to Make Money Online

You have probably heard of people who work from home and make loads of money online. If you wish to be one of the most successful people who work from their homes and make decent incomes then you need to start learning all the legitimate moneymaking ways available on the internet. There are many of these ways to make money, but not all of them can fit your preferences, income brackets of time required that you invest in them.

Many online advertisements will promise you online money for doing very simple tasks, but if you understand how the current society works you will know that nothing comes easy. To earn a decent income online, you will need to invest a lot of time, resources and even some start up fees in your venture.

One common way that people choose to make money online is through selling their ideas through freelancing. Most freelancing websites act as middle people in connecting freelancers with buyers and in turn charge the buyer a certain percentage commission. If you have the skills that buyers need, you will deal with the buyers directly and they will pay you instantly agreed amounts as long as your work meets the requirements. These modes of payment usually include through bank deposits, PayPal, Moneybookers, Escrow or other online secure methods.

There are many jobs available that work from home freelancers can do. These range from simple copy and paste data entry jobs to complicated scientific designs and programming jobs. This is why many freelance sites are referred to as all-inclusive and that everyone who desires to work online or offline as a freelancer has a place in the internet, no matter the area of specialization or career. Other most common jobs are marketing, writing, coding, editing, web design, graphic and multimedia jobs among others. If you have a business running already, or a blog where you enjoy making posts and passing information, your site can also be used to generate income.

You can choose to sell space on your site to advertisers if get enough traffic or signup for other advertisement options like Google’s AdSense. To make money through your website or blog, you may have to employ advanced SEO techniques, proper web design skills and other online marketing tactics. The key to success in this field is attracting more traffic to your website using affiliates or search engine optimization. The challenge most people face in selling ad space in their websites is time. To develop a fully functional website requires a lot of time and research. The designer must be updated in modern web design norms, procedures and tools to ensure that the site stays on top of the competitors’ in website rankings. The site will also need constant updating to make visitors want to come back frequently, it has to be relevant and consistent in terms of content and you must have the visitor in mind when designing the site. This is to make sure that it is friendly and easy to navigate.

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