Industry Analysis – Nigerian Mobile Telco

Introduction

Nigerian Mobile Telco has been referred to as the fastest growing market in Africa. Nigerian telecoms came into mainstream in 2001 when the deregulation of the subsector of the economy gave way to the private involvement. The telecommunication system was opened up with the issuance of Global System for mobile communication (GSM) unified license in 2001. GSM license in Nigeria cost about US$285million. Nigerian Telecommunication (NITEL) was the only operator in the market before 2001 with subscribers of about 500,000 from a population of 140 million.

The deregulation usher in telecom players like MTN, Glo Mobile, Zain formerly Celtel, Etisalat, Visafone, Multilinks, Starcomm and Zoom formerly Reltel. The telecom regulator in Nigeria is Nigerian Telecommunication Commission (NCC), with reference to NCC Act 2003; 3-(1) “There is established of a commission to be known as Nigerian Telecommunications Commission with responsibility for the regulation of the telecommunication sector in Nigeria”.

Product/ market Segmentation

The market is divided into urban and semi-urban, and rural market. Tele density in the urban is about 65% while semi urban is about 45% and rural is less than 15%. Product Segmentation is GSM and CDMA.

Major Players

MTN, Zain, Glo and Etisalat control the GSM market. While Visafone, Multilinks, Starcomm and Zoom formerly Reltel are CDMA product segment. The market share of these major mobile telecoms are MTN-40.54%, Zain- 30.20%, Glo Mobile-28.11 and Etisalat- 0.7%, M-Tel Mobile phone business of NITEL-0.45%. While Visafone leads the CDMA market, follow by Multilinks, Starcomms, and Zoom.

Fig.1. Market shares (percentage of total subscriptions)

Factors affecting the industry

o Infrastructure

o High demand

o Frequency problem

o Regulatory institution (NCC)

o Inadequate base station

o Large market

o Economic sabotage

o Interconnectivity problem

o Quality of Service-Due to the problem of capacity constraint

Product Differentiation

The telecom operators offer similar products with slight difference such as

– CDMA and GSM- Voice Service

– VAS; SMS, mobile news, online banking, music, data card, etc

– With diverse product differentiation, voice is the main source of income for Telco in Nigeria.

Growth in the Industry

Nigeria has maintained its lead as African’s largest telecom market with active subscribers of about 65million relegating South Africa to second place with about 45million subscribers. From a bit above 500,000 NITEL fixed wire line and mobile subscribers in 2001. The industry grew to over 7million subscribers in 2004; in December 2008 the subscribers in the market grew to 62.99million. An addition of 22.59 million subscribers in 2008 alone represented 56% annual growth rate. Recent figure as at January 2009 put the subscribers’ base at 64.16. While GSM subscribers are in the range of 57million, CDMA subscription in Nigeria grew from just 380,000 in 2007 to more than 6million at the end of 2008. The country intelligent report on Nigeria by Pyramid research stated that the market grew by 23% with total industry revenue of US$8.42billion. With mobile penetration of 42% revenue will increase to US$11.14billion by 2013 with forecasted annual increase of 5.7%. The telecom market has been named the largest mobile market in Africa. Tele density of 0.73% in 2001 has steadily increase over the year to 33.72% as at December 2006 and about 45% aggregate in December 2008. The current market installed capacity is 117.892 million as at December 2008. The mobile industry ARPU in 2003 was around US$54 per month but as at 2008 December was US$13.

Demand in the Industry

There is increase in demand due to;

o Population explosion in urban cities and metropolis

o Business purpose- Growth in SMEs

o Improved Banking operations

o Competition-The opening up of the market to competition in all segments of the industry has resulted in major drop in price for telecommunications services.

o VAS

o Business expansion by the operator- CAPEX and OPEX investment in the industry

o Infrastructure sharing

o Interconnectivity

o Fall in cost of subscription- Pre 2001, NITEL mobile cost above #60,000 per line, after the issuance of GSM license from mid 2001, it cost #20,000 per line, and today, this figure has fallen to almost zero. Tariff for calls on GSM network was #50 per minutes, today as low as #25 per minute (mobile to mobile). CDMA and fixed wireless tariff is even much lower.

Supply level in the Industry

o The supply as regards the product availability is encouraging compared to about 4 years ago but in terms of service and customer satisfaction is the opposite

o The market is still dominated by the market leader MTN

o Infrastructure in short supply

Benefit of Mobile telecommunication Operation in Nigeria

o Create competition in the telecommunications industry

o Privatization of Government owned telecom entities

o Telecommunication becoming affordable to the ordinary Nigerians

o Increased accessibility to telecom services

o Rural telecommunication project is encouraged

o Increase revenue generation for the government

o Creation of employment opportunity in Nigeria

Conclusion and Recommendation

The telecom industry in Nigeria is a goldmine; the development of telecom in Nigeria is so rapid and gives the investors quick ROI more than what they could imagine. The regulatory body (NCC) has to do a lot in Nigeria telecom development such as the issue of frequency or spectrum allocation, also the SIM registration is taken effect from July 2009 as well as the number portability which is scheduled to take effect from May 29 2009. If these are done well and successfully, the subscribers will have another story to tell compare to what is happening presently in the industry which is characterized by high drop calls and economic sabotage among the major players vis-à-vis the Nigerian Telecommunications Commission. Federal government should also look into the problem of social infrastructure such as electricity because this has increased CAPEX and OPEX of the telecoms operators in Nigeria.

Telecommunication service providers should expand their coverage beyond urban areas unto rural areas as most rural areas of the country are still without telecommunications network coverage.

Rapid roll out of network resources such as base station and switches, which should result in improved quality of service; by improving on their transmission infrastructure across the country, optical fiber and microwave transmission lines should be constructed.

How to Print Remittance Envelopes for Non-Profits, Fundraisers, Foundations or Churches

Remittance envelopes are a specialized envelope designed for returning donations through the mail. All donation envelopes come with a large back flap, and are available in two styles and several sizes to meet your needs. The fronts of remittance envelopes look just like standard envelopes, and are usually printed with your organization’s address in the middle, FIMs, and sometimes with business reply or “stamp here” copy. While these envelopes are very versatile, their unique flap design can make printing on them quite tricky. Read about the types of fundraising envelopes below, and do not hesitate to call your printer for help setting up your remittance copy.

Non-Perforated Remittance Envelopes

The non-perforated or “non-perf” remittance envelope have a large flap that is meant to be closed over the back of the envelope. When closed it will nearly cover the back of the envelope. Since this flap acts as the closing flap, it is gummed at the end. The flap is large so that you can use this space to collect information or take orders from your donators and contributors, and the information will be neatly sealed with the envelope. But care must be taken not to push the print copy too close to the edges of the flap, especially the gummed edge, as anything printed or hand-written there will be ripped off when you open the envelope to take out the donation. The same goes for the back of the envelope, should you choose to put copy there. Where the gum hits, the copy will be ripped off the envelope upon opening. That said you still have plenty of room to collect information such as the donor’s name, take orders for any gifts they are eligible for with the donation, etc. Non-perforated remittance envelopes are more economical than perforated ones, simple to use, and work well for most fundraising purposes. They are available in several sizes, from 6 and 1/4 up to #9.

Perforated Remittance Envelopes

Perforated remittance envelopes look just like their non-perforated counterparts, except the long flap tears off at the perforated line just above the top of the envelope, creating a short flap to close the envelope. The detached flap piece can then be filled out by the donator with dedication, gift, or subscription information, and placed safely inside the envelope. With the perforated flap, you can print more copy and have your copy come nearer the edge of the flap, as there is no gum to work around. Perforated envelopes are best if you need to collect a lot of information or if it is important to have visible printing on the back of your envelope. Perforated envelopes are available in 6 and 3/4 and #9 sizes.

Remittance Envelope Templates

Before finalizing your print copy, you may want to ask your printer for a template for your size and type of envelope. With standard envelopes, measurements provide enough information, but with remittance envelopes, there are many curved edges, tapers, and of course those gum lines that you need to avoid. Ask what tolerance your printer prints to for these envelopes. If you put something close to the edge, it may end up getting cut off.

A Final Note

Remittance envelopes for non profits are complicated to print, but with the help of your printer and the pre-press department, you will be sure to end up with a quality product that serves your fundraising goals far better than a standard envelope. And remember, when ordering envelopes to send out your donation requests, always make sure to order the next size up from your donation envelope size.

How to Prepare Yourself for CFP Exam

Certified Financial Planning is the most recognized, prestigious and internationally accepted degree course. Material for CFP exam is easy to verify on-line. Stay updated via E-services and download latest CFP course and list of best authors for certain subjects. Make the best approach to crack CFP exam as it is a tough nut to track yet hard work and proper knowledge could enable you to grab far better degree of CFP course.

Postgraduate Certificate of Financial Planning is a mystery, but it opens all doors of success and evaluation of their abilities. To request a certificate of CFP course is used in many approved course providers need to take care of some things before taking a responsible course. The list is a consideration in the selection process and raises the benefits associated with the certificate of CFP exam:

The title is written in an accredited university, is an “accredited university”, which was approved by the Ministry of Education accreditation accredited explained that the license, see the course schedule online subscriptions check, compare the cost of education, reviving the style of education and a careful analysis and comparison of all databases, select the most appropriate and continue to use the CFP course certification.

Instant credibility and respect of clients, employers and colleagues is available. Provides the same competitive advantage over other financial advisors impressive. A complete analysis of the skills and knowledge of complex financial planning. Belonging to a global network of professional trainers certified financial planner.All are united in a celestial facts certified financial planner to be.

Certified Financial Planner have different functions, including not only basic financial planning for the management of social security benefits, pensions, real estate and tax planning, insurance planning and risk planning. Everything strengthen opportunities for huge growth and big profits

Educate family physicians; you can take your career to great heights. The correct choice is the key to some ideas for assessment for selection and certification of their financial advisers to help education.

The benefits of a certified financial planner depends on many factors such as education, skills, certifications, customers, the stock market and other investment vehicles, experience and desire.

Anyone can sell insurance and annuities, stocks, bonds and mutual funds – but only a global financial planner can add value to their financial security through various tactics.

A better understanding of the origin of the CFP course, you can understand the logic and the importance of proceeding in this way. Enter all necessary information on-line access to different places and with many years of experience available 24 / 7 for the address.

The designation of Certified Financial Planner certification is important for financial planners, CFP exam is Board of Standards in the United States and recognized worldwide by other financial institutions associated with the planning of customized global business.

Prepare yourself for CFP exam with best developed technological tools to upgrade your knowledge status and acquire internationally known CFP course degree. Grab best possible material and keep in mind above points while preparation and make best efforts.

Ten Ways to Sweeten the Job Or Job Offer

One aspect of meaningful work is being compensated adequately for the work that you do. Whether you are currently in a practice having survived a lay off or negotiating for a new job, you are probably finding that raises are small or nonexistent and offers are lower than what you were used to. Even if you did not get all the money that you wanted, there are other perks that can be negotiated. 

 

Don’t give up what is critical to you but find other ways to make the job more attractive. Now may be the time you actually negotiate work/life balance into your job! A firm needs people who are happy, energetic and enthusiastic to develop the business and do the work. Here are 10 ideas to help you to negotiate a really great offer. 

 

1. Use your strengths. If the job description includes pieces that do not play to your strengths and you can see a way to show that the piece that you do want is important enough to be your primary responsibility, negotiate dropping the less attractive pieces. (You will need to show them that focusing on this piece is important to the company.)

 

2. New to the firm? Ask for an introduction from the firm leader or someone high enough up in the organization that can transmit power to you. This will make managing a team easier and will help you get the kinds of work you want.

 

3. Improve your performance through better resources. Ask for more people, more budget for your department/group, or other resources for you and your department/group to help you perform better, faster and more thoroughly.

 

4. Get customized hours for your situation. Ask for different hours than are normal for the organization. For example: Come in earlier and leave earlier. (This can help with work/life balance)

 

5. Increase the vacation time or get vacation when you need it. Ask for specific vacation dates (vacation during school vacations) or extra vacation time (4 weeks instead of 3). (This can help with work/life balance)

 

6. Set an objective that is important to the firm. Determine a time frame in which you could accomplish a key goal and ask for a bonus upon completion.

 

7. Telecommute from home full time or part time. Ask for the ability to telecommute a certain number of times during the week or month. (This can help with work/life balance)

 

8. Improve your skills. Think about becoming a “Thought Leader” or “Subject Matter Expert”. Look for possible training in skills where you want to develop expertise or ask for a tuition reimbursement plan if you want to pursue an advanced degree. Get the company to cover memberships to professional associations and subscriptions to professional and business magazines and newspapers.

 

9. Ask for a specific job title. If your firm puts value on a particular title, ask for that title.

 

10. If this is a new job for you, ask for a signing bonus. Add a signing bonus to a bonus on completion of the key goal may get you close to the salary you were asking for. Of course next year you’ll drop back to the salary but by then you can be looking for other ways to increase your salary.

Precision Market Timing – By The Numbers!

In the next 10 minutes, I’m going to reveal to you what took me over thirty years of intensive eyeball-to-chart research to discover! The road has been long and sometimes bumpy with plenty of unexpected twists and turns along the way. And, guess what…it hasn’t ended yet! The more I learn, the more I realize there’s more to learn. So, fasten your seatbelt and experience the excitement I felt on this road of discovery…it’s truly been a ride to remember!

Let’s start at the beginning. I made my first commodity trade in 1968 while a student at the University of Montana working towards a Master’s Degree in Business Finance and Investments. I was fascinated by the leverage you could get on your investment capital by putting up a relatively small margin fee in order to control a much larger quantity of some commodity…leaving open the potential for substantial gains…and by using stops supposedly limited risk. And, since I was a cash-strapped student with a “relatively” small amount to invest, this really appealed to me.

So, one memorable Tuesday afternoon, I skipped gym class and hiked downtown to open my first commodity trading account. I was nervous as a cat…but, I knew it was something I just had to do. The broker was understanding and after about an hour of filling out forms and waiting for an OK from headquarters, I plunked my money down and began what I imagined would be an illustrative career as a “professional” commodity trader. I just couldn’t wait to get started!

Early the next morning, I was chomping at the bit and decided to start off by trading corn futures. Then over the next two weeks, the worst thing that could happen to a beginning trader happened to me…I had three big winning trades in a row! I was convinced I was the King Kong of trading…and frankly couldn’t figure out why everyone told me trading was so hard to be successful at. Then, as you’ve probably guessed…the fourth trade murdered me. I lost everything I had already made plus $200 more than I even had in my account! So much for the supposedly limited risk. You can guess where the book fund for that quarter went! My trading “career” appeared over about as fast as air rushing out of a balloon.

I went away from that experience licking my wounds, but absolutely convinced there was an underlying and identifiable pattern or rhythm in the markets. I could sense it. I knew it was there…but, I had no idea what it was. I wrestled with questions of how such a thing could exist. Or more to the point, since I saw evidence of it’s actual existence…how could I prove it existed? Even though initially I even questioned my own perceptions, I just knew in my bones it was there! I was determined to do whatever it took to identify it, pick it apart and ultimately find out exactly what made it tick.

It was then I realized that if you could discover any sort of regular or consistent pattern in market movements…you would have the key to successful trading! Why? Because you then could trade in sync with the timing patterns controlling market movement. This was certainly a goal worth devoting a lifetime of research to…and, as it turns out…I have!

I started my search by going to the source…the markets themselves! I studied charts from every market I could get my hands on…some constructed from data going back to the start of the Chicago Board of Trade in 1848! I knew that if there was a pattern that repeated itself in the markets, I could find it…given enough time, effort and stacks of charts to look at.

After night after night of painstaking study, a bit of inspiration arrived from somewhere and I came to the conclusion that by simply using daily futures charts…where each vertical bar represents a single trading day, I could possibly detect tradable patterns by identifying reversal points in normal ongoing markets…specifically, reversals that tended to occur on the same number counts over and over again when counting forward in time from any significant high or low point…in the past.

It was about this time that a fellow trader related to me that W. D. Gann, the world famous market timer, was purported to have said “if you want to know how to time the markets…read the Bible three times!”

I had generally studied the writings of Gann and was frankly never able to get much out of his cryptic and obscure ramblings other than to note his focus on time as opposed to price pattern analysis. Nevertheless, this got me to thinking…is it possible that specific number counts where reversal energy is demonstrably exposed…critical time points I had already identified in my relentless search through endless chart examples…is it possible as some sort of confirming device that those same numbers are numbers prominently mentioned in the sacred texts?

Since it was my custom to regularly read in the Bible, I decided to keep a notebook handy to jot down specific numbers mentioned in the Bible as I came across them. I had no real expectations one way or the other, but I was looking forward to comparing the numbers my private research was turning up with the numbers prominently mentioned in the Bible.

So what did I find? Actually, a head scratching puzzle. What I noticed right away after collecting months of references was that there were an amazing number of near misses…numbers from the Bible that were in most cases off by just one number count from the numbers I had already identified through research.

This wasn’t the only thing that bothered me. I’d been in a quandary for years over a quotation from Jesus found in Luke 24:46 which said “Thus it is written, and thus it behooved Christ to suffer, and to rise from the dead the third day.”

With my persistent mindset, I just couldn’t see how Sunday was the third day. It seemed to me that if Christ was crucified on Friday, then Saturday…Sunday… and then Monday should be the third day. It had been a long running and seemingly irreconcilable question in my mind.

Then out of the blue it struck me. To make the biblical order work, you would have to count Friday as day number one! Why this had been so hard for me to see was I suppose understandable. Counting that way was just not how we were taught to count since grade school. Nevertheless, this was a critical breakthrough…since I had now learned how God counts!

The next step was obvious…use the newly learned counting method on the charts I was studying and see how the number counts compared with what I was doing before. I picked up one of my trusty old charts and started counting days forward from an important high point reversal day on the chart.

Immediately, it jumped off the page at me. By adjusting the number count of each newly discovered reversal energy number…by just one day to reflect the new counting method, the correlation between Bible numbers and specific number counts I had already collected were now almost perfectly…in sync!

I say “almost” perfectly because what showed up was a pattern of hits…that is, actual reversal days occurring on the chart that would tend to “hit” (1) on the day just before, (2) right on or (3) the day just after the individual counting number being projected.

This was heady stuff. Clearly, by using the 40 different and proven counting numbers so painstakingly identified through research and confirmed in most cases by biblical references, I could now exactly pinpoint and project into the future perfectly defined and extremely powerful 3 day “reversal zones” or “timing windows”…on any chart for any market…at any time!

It’s important to note that the strongest reversal energy always exhibited itself in the center day of the 3 day zone or window. I don’t know why, but the image of Christ crucified between 2 malefactors came to mind as I worked with this material. And, as it turns out, the idea of a 3 unit zone or window with the most powerful energy focused in the center unit became over time an even more powerful research concept…as we shall soon see.

And here’s another curiosity. Apparently, there’s no way to determine or foretell whether anticipated reversals will be up or down reversals…until you get there. As the market starts to actually trade up or down into the zone or window, then and only then does the market tip it’s hand to us.

And, here’s the really great part…It’s exactly at the critical moment to do something from a market timing standpoint. That is, just before the market reverses…and while concurrently pointing us in the direction the market has just revealed it’s going to go! And, only those that know the language of the markets understand what the markets are saying when they speak.

Amazingly, the markets literally hand us top secret timing information at the critical moment for us to use it for positioning trades in the right direction…and precisely at the right time to be totally in sync with market movement…guaranteed!

Now, here’s how it works. If a market is initially trading down into a 3 day reversal zone, then we should expect a reversal of some consequence to occur to the upside during the period of that reversal zone. The anticipated reversal up is then confirmed on any subsequent day that sees a rally above a previous day’s high. It couldn’t be more simple!

And, conversely, if a market initially trades up into a 3 day reversal zone, we should expect to see a reversal movement to the downside occur. The reversal is then confirmed by any subsequent drop below a previous day’s low.

Another major plus is that this strategy automatically generates a close-in stop or stop/reverse point just on the other side of the recently anticipated and confirmed reversal. This minimizes trade risk tremendously.

It was at this point that it suddenly occurred to me that what was really happening here…in the march of black bars across price charts…was the ongoing record in time of an unbelievable projection process…a process whereby the forward counting of days was tracking some sort of energy ripples radiating forward in time from high and low reversal points in the past.

My research proved this “process” is ongoing. It’s constantly radiating energy off reversal points in the past which projects three day “timing windows” or “reversal zones” into the future…where this reversal “energy” tends to generate new reversal points in interval patterns falling precisely on certain specific number counts…which I now had identified!

But, how could this be? All I could imagine was that some kind of previously unknown wave energy must be radiating off top or bottom reversal points in the past…continually moving out into the future in varying degrees of intensity, set in irregular yet constant intervals…and with enough structured energy to dramatically affect directional turns…in any market…in exactly the same manner and timing count sequence. And all this, at precisely and objectively projected points in time in the future…whew!

Sit back for a moment and think about it. The magnitude of this discovery…let’s say revelation actually, is mind boggling in it’s implication and absolutely astounding in importance! It’s almost as if the curtain has been ripped back and we’re now privileged to look lingeringly at the fabric of space and time…literally, the framework God employs to organize time and event progressions! Shockingly, it would appear that nothing happens by chance!

I knew instinctively that this method of market timing could not be called fundamental or technical analysis…but is rather an entirely new method of market timing analysis which I dubbed temporal analysis since it is based on time instead of price. Indeed, at this point I realized that one of the greatest hallmarks of the newly named Kenison Counting Numbers is the total lack of subjectivity in producing such valuable timing projections.

No guesswork is ever involved. The number counting sequence is simple and easy to understand. You don’t ever need a calculator or computer or any specialized foreknowledge. And, the signals projected are very precise and completely objective. It’s all right there on the chart…exactly where the next reversal energy in the market will be exposed…and correspondingly, exactly where the next projected reversal should be expected!

And get this. Kenison Counting Number projections will never become obsolete. They will continue with absolute objectivity…for all the years of you or your grandson’s trading careers…to pinpoint at or within one day of a specific future number count, exactly where a market reversal of varying degree of magnitude should appear.

How do we know this? Simply because years of exhaustive historical research has proven that whether you’re looking at constructed charts from the last two centuries, the 1970’s or last week, the system would have worked exactly the same in each era…with exactly the same phenomenal results!

And remember, these are the very same timing count numbers confirmed historically and through study of the scriptures to have proven and very definite reversal energy associated with them. Believe me…after learning the Kenison Counting Numbers market timing method, you will never look at a price chart the same again.

I was also extremely gratified to learn through decades of ongoing research that Kenison Counting Numbers work equally well in projecting future reversal points in every market, irregardless of whether it’s a futures, options, stock, forex or cash market…anywhere in the world!

How Kenison Counting Numbers Work…

This totally unique and extremely powerful method’s ability to project important market highs and lows…in the future is uncanny. How does it do it? After decades of personal research, I have identified the exact irregular number sequence the market itself observes. Just count the bars on a price chart forward from any market high or low point in the past and the Kenison Counting Numbers will tell you exactly on which numbers in the sequence you should expect powerful reversal energy to be exposed…in the future…and with a very high degree of reliability! This allows traders to anticipate, confirm and then act on potentially profitable trading turns that others don’t even see coming…or have the slightest idea even exist!

There is nothing subjective about this analysis…it’s entirely objective. It gives you no nonsense exact entry and exit points with close-in and automatic stop loss points. And for the charts you need? They’re free on the internet!

One other thing should be stressed. This is strictly eyeball to chart analysis. No complicated software program or mathematical calculation is ever necessary. With this new life long knowledge, you can spend just moments with a price chart and know with total confidence what your course of action should be…and know with absolute clarity what the risks are…all in advance!

There’s no need to check with anyone first…you’re the expert! Why? Because when you understand this market timing method you’ll know with quiet confidence what the market itself is telling you about current trends and potentially explosive turning points…and exactly when to expect them!

When you see how by simply counting forward and backward in time from important high or low points in the past, you can project important reversal points in the future…believe me, you’ll be hooked! I’ve been hooked now for over 30 years and I’m still fascinated on a daily basis as I watch these turns occur like clockwork in timing windows projected weeks and even months before!

Traders can become expert in using all 40 of the unbelievably powerful Kenison Counting Numbers to project forward in time to exactly where reversal energy will be exposed…in the future!

One of the most impressive Kenison Counting Numbers is represented by Zone 14…especially, when using our simple triangulation techniques in combination with other counting numbers to project powerful conjunction and convergence reversal zones…reversals which begin extremely dynamic high-velocity directional market moves! Other traders marvel at windfall profits that seem to come out of nowhere. Kenison Counting Numbers is the tool that alerts you beforehand thereby allowing you the opportunity to profit from these explosive market moves!

When investors and traders investigate this precision market timing method, they are amazed to discover the natural and irregular rhythm identified in the markets…a rhythm that is constant and traces out exactly the same pattern for all markets worldwide! It’s shocking to see how invariably reversals occur on the same number counts in the Kenison Counting Numbers sequence…over and over again.

And now another amazing fact concerning the Kenison Counting Numbers method…it holds true no matter what time frame you’re looking at! As we already know if you apply the system to a daily chart, you will project daily reversals. But surprisingly, If you also apply it to a weekly chart, you will project weekly reversal points into the future. In fact, the same Kenison Counting Numbers sequence works equally well when applied to monthly, weekly, daily or intra-day charts!

It was exactly at this point that another phenomenal discovery was made. I discovered that you could determine the most likely actual reversal day, week or month within each reversal zone by using the Kenison Counting Numbers to count backward in time from each of the three days, weeks or months within each reversal zone. How does this work? Quite simply, when you count backwards in the fashion mentioned above, you will notice that significant high and low points…in the past…fall exactly on specific number counts in the Kenison Counting Number sequence…but only if you are counting backwards from the most likely actual future day, week or month where the market will reverse! As I witnessed this mirror image or echo effect in action, I realized this is truly a miracle!

This is absolutely astounding when you realize that by counting forward or backwards in time reversal energy is exposed on the same number counts in the Kenison Counting Numbers sequence irregardless of whether you’re counting months, weeks, days or 15 minute intervals on an intra-day price chart! Witness this system in action in real markets in real time and you’ll be totally amazed at the magnitude of this discovery…I guarantee it!

Copyright (c) 2006 Bruce Kenison

How Creating Digital Products Can Give You Passive Income

Have you heard the statistic that millionaires have up to seven income streams? That’s seven different ways that they’re making money each month. Now take a look at your business; how many streams of income do you have?

If the answer is one, then it’s time to open up that creative part of your brain and create more income streams. One option is passive income products.

“Passive income” is something of a misnomer. Creating products or setting up different forms of income still takes work. But the difference is that these streams of income can work for you—almost on autopilot—for years to come.

Benefits of Passive Income

1. Increase your bottom line profits. This is the most obvious benefit, but worth mentioning, because who doesn’t want to earn more profits? And (as you probably well know) limiting your practice to 1:1 coaching can be a “feast or famine” proposition. Passive income streams can help you get through the “famine” times.

But, even in “feast” times, your income from 1:1 coaching is limited to the number of clients you can handle. Passive income streams can help remove that “income ceiling” and create a cushion.

2. Regain time in your day. Hold up… I know I just said that creating products and other streams of income takes time! But jump ahead with me for a minute and think about the back end of the process, when your income stream is completely set up, and the upfront work is done. With a strong marketing plan, you can easily earn money on these passive income streams even while you sleep. That means you can take off a little earlier or take an entire day off for fun, because your “passive” products are still earning money.

3. Increase your credibility by helping more people. Think of passive income as a way to share your expertise with an ever-expanding audience. Imagine a snowball at the top of a mountain representing you with your inner circle of coaching clients. As the snowball travels downhill, it gathers more and more snow until it reaches mammoth size. The same is true of you. As you reach out to more and more people, and providing guidance through your books, webinars, or courses, increased exposure and word of mouth leverage your knowledge and showcase your expertise to more and more people. This all can lead to increased sales and an army of people who rave about your work. So (at least in this case) the snowball effect is a very good thing!

Planning Your Passive Income

Now that I’ve hopefully sold you on the benefits of having passive income streams, it’s time to plan out what those streams should be for your business. Passive income includes affiliate marketing, membership subscriptions, or writing a book. But by far the most popular and engaging is creating courses or digital products based on your coaching specialty.

Digital products allow you to solve other people’s problems from the comfort of your home. And your customers get answers to their particular questions almost immediately, and in a format they can use—their home computer, or smartphone.

“A successful digital product has almost unlimited income potential, and there are dozens of examples of successful digital marketers earning millions of dollars each year from products they released several years ago.” – C.M. Burns, BigHappyProfits.com

Imagine what your business & life could look like, say, if you had your own online course…

✓ Students excited to learn from you

✓ Working fewer hours while transforming more lives (and without exhausting yourself with 1:1 clients)

✓ Building your credibility & becoming an authority in your niche

✓ No more cap on your income

By creating a digital course, you will finally have a valuable business asset you can launch & sell again & again.

Creating Your Product

There are many steps involved in creating a product but once you’ve done one, creating others will be easier. When creating a digital product, you want to be sure to make it relevant to your main topic of interest. So, if you are a health coach, you want your product to be about a health issue, not a career issue. Also, you want to further hone it down by asking your audience what they need. This is something you can determine by quick surveys or just by keeping track of their frequent questions.

Next you need to validate the product, double-checking to make sure it’s the right one. Ask clients if it would be helpful and/or relevant. Put out questions about it on forums. You could even do a prelaunch with valued clients to test the product for you. I have a colleague who I give my products to in exchange for her evaluation of them.

Then you will need to write content for launching and promoting your product, and, finally, determine your pricing.

Launching Your Product

When you are launching a product, you need both a series of anticipation emails, and a series of launch emails.

1) Anticipation emails build excitement. They should be educating your audience on a topic you’re passionate about (and one that’s related to the course you’re selling). And give them a teaser for the product.

2) Launch emails make the offer. They say that the product is ready and point to where people can buy it.

As this marketer puts it:

“With my launches I built up to anticipation over a matter of weeks, not months or years. Each time I talk about it, the likely buyers get more and more excited. Then I give a clear date for when the product will launch and be available for purchase.

“The day before launch I send out a detailed email providing every bit of information my subscribers need in order to make a purchase. This email covers the benefits of the product, pricing information, and even answers frequently asked questions (that actually haven’t been asked yet).

“The one thing the email doesn’t include is a link to buy the product. Instead I tell them exactly when the product will be available (8:00 AM Eastern tomorrow) and to expect another email from me at that time.” – Nathan Barry, Founder, ConvertKit.com

If your launch runs for 5 days you’ll need at least 5 emails. I’ve been on some lists where they sent out two emails a day—sometimes the same email but different subject lines. To me that’s overdoing it, but it depends on your audience as to how often to email them. Keep in mind that they probably don’t read all their emails. So it doesn’t hurt to send out more than one.

Creating Urgency

Here are four easy ways that you can get your on-the-fence customers to purchase now:

1. Have sale or promotional pricing ending soon

2. Make the product available for a limited amount of time

3. Provide an additional bonus only available to the first x number of customers

4. Limit the quantity available for sale

Pick one or two of these strategies that will resonate with your audience. With careful planning, the urgency in your launch emails can boost sales.

In Conclusion

Working with clients one-on-one is great, but it shouldn’t be your entire business model. You need to have some other sources of income that supplement your coaching program. After all, how many times have you had a month with no new clients? With another source of income, that scenario is less painful.

If people don’t know you yet, they’re probably not going to drop $1000 on a coaching program. But they might be willing to take a chance on you for something that costs them $50 or less—because it’s low risk for them.

The good news is that you CAN create passive income with low-end digital products, and, if you need some help,

Learn how to create, package, and launch low-end digital products here: https://contentcreationtoolkit.com/low-end-offer

Azure Technology

Azure is a platform as well as infrastructure useful for cloud computing. It has been created by Microsoft. The key purposes for Azure usage include building, deploying, and managing applications. A global network of Microsoft-managed data centres deploys Azure. This ensures easy data storage and access, along with security.

Azure Benefits offered by Leo TechnoSoft

Azure development company Leo TechnoSoft offers various benefits to develop web solutions using the Azure platform with regards to business, data and management.

Business benefits of Azure

Ability to Scale on Demand: Azure has been built to scale alongside your business. It loads your applications as a cluster allocating a web application to a specific set of processes.

Flexibility: Azure is simple to adapt. It offers a host of application building blocks, along with the services that would allow you to customize the cloud as per your requirement.

Cost Competitive: Azure works with a pay-as-you-go model. This reduces the upfront costs to small businesses. People who have signed a contract can also receive additional enterprise discount.

Customer support: Azure infrastructure is now available in 19 regions across the globe. It has multiple data centre regions. These centre regions provide (and offer) support plans various languages.

Hybrid Capability: Azure provides you with the ability to create hybrid environments.

Pricing: Enterprise with Microsoft Enterprise Agreements receives discounts for Azure ranging from 10-36 percent and upward. In case of no Microsoft Enterprise Agreement, you can buy pre-paid subscriptions; it also qualifies for a discount over on-demand pricing.

Azure Data Benefits

Azure development company Leo TechnoSoft guarantees following data benefits to the users:

Big Data insights: Microsoft Azure HD insight service brings an Apache Hadoop solution to the cloud. It integrates with Excel and allows you to visualize your data in new ways, with regards to uncovering the business insights that would help you to succeed.

Simple and Reliable Data Storage: Azure allows you to store (or share) any type of data in a reliable and fast environment. This includes file data, structured data sets or even queries.

Data Security: Azure was built on the basis of Microsoft Security Development Lifecycle. Based on proven technology and tested around the globe, Azure has the most secure code.

Reliable Backups: Azure always backs up 6 copies of your data. This backup is stored across two separate Azure data centres. This guarantees 99.9% availability of backups.

Integrative Data Solution: Azure integrates data across the full line of Microsoft PaaS and SaaS offerings.

Azure Management Benefits

Azure development company Leo TechnoSoft helps users to manage their data storage and data access via following management benefits:

Automation: Azure Automation would allow you to automate all your tasks in your own customized Azure environment. It offers rapidly build powerful integration solutions.

API Management: Azure API management would allow you to publish APIs to your market (that includes employees or customers) securely and at scale if you create and run a variety of APIs.

Easy scheduling: Azure would allow you to create jobs on complex or simple recurring schedules.

Ability to Run Virtual Machines: Azure allows you to deploy premium virtual machines in minutes including Linux and Windows servers.

Developer Collaboration and Options: Visual Studio Online and Application Insights are available in Azure. These two features provide enhanced collaboration between your dev teams in integrative environment.

Availability of multiple orchestration cluster management tools: Azure has multiple orchestration cluster management tools available for user by default. These tools include Apache Mesos or Docker Swarm. Orchestrators are supported in the Azure Resources Manager API and have ARM templates

Viral Marketing in the New Millennium

Have you noticed there are more and more widgets, gadgets and other technologies being marketed today than ever and we’re all eating it up? We have to have the latest and greatest. What’s with that? Are we just not connected enough? Everything being developed is faster and it’s supposed to save us time when in fact, we’re busier than ever!

With the increasingly popular sites like MySpace, YouTube, flickr, Facebook etc. it’s no wonder the world is getting smaller. Viral marketing on the Internet is becoming increasingly popular because it targets young consumers who are turning away from the normal channels of advertising. Even Time Magazine voted “YOU” as the person of the year.

Recently Bill Gates said “the next 10 years will bring “extraordinary” changes to the world. The digital revolution is proceeding to change the way we live and work”. It has already started with telephone networks disappearing and becoming an application of the Internet. For example, VOIP or voice over internet protocol has become popular and increasingly new technologies are emerging.

Technology companies are competing to find the fastest and most effective way for people to communicate. Everyone is after a piece of the pie.

For the past five years, VM Direct and it’s helloWorld products have launched their video products on a single web-based platform, including emailing, blogging, podcasting, social networking, live broadcasting, subscription to RSS feed, posting music, photos and more! Imagine! a one stop shop for all your needs! It does not get better than that!

Whether you’re marketing yourself, your business or sharing of information with family, there is never a better way to do it other than face to face communication. This is why video streaming has become so popular and cost effective.

Keep in mind what your point is, how and who do you want to communicate with in the most effective way? Remember, we all learn and understand differently. Interesting facts:

People remember:

10% of what they read

20% of what they hear

30% of what they see

50% of what they see and hear together.

And 80% of what they see, hear and do.

55% of a message meaning is derived from facial expression; 38% of a message meaning is derived from gestures, body language etc. (source: Dr. Mehrablans, Author of the most widely referenced study of Communications)

Start thinking outside the box and start using the technologies available today to increase your business by using face to face technology.

Creating an Ecommerce Website

Selling products on-line requires a very different setup from your run-of-the-mill blogging site. Lets look at the things you’ll need to think about when setting up an eCommerce website and help to explain why they cost more to design.

First let me tell you what we’re not going to cover in this article.

We’re not assuming that an eCommerce website is a single web page with some PayPal button codes inserted onto it.

The PayPal buttons are great and work very well for those selling a handful of items, but we’re taking eCommerce to the next level and giving the customer a better on-line shopping experience.

Most modern eCommerce website are applications. They have a user interface, administration settings, store data in a database and follow a work-flow of processes. We’re going to touch on some of these areas.

The Basics

An eCommerce website can be thought of as a play with actors performing it’s scenes.

The main actors in an eCommerce website are:

* The Customer – buys products

* The Website Owner – ships bought products & gets paid

* The eCommerce Application – interface between all the actors

* The Payment Gateway – handles payment transactions (more on this later)

* The Merchant/Business Bank Account – Website owner’s business bank account (more on this later)

The main buying process of an eCommerce website (‘the play’) happens as follows:

1. Customer browses product catalogue

2. Customer adds product to basket

3. Customer buys product and enters check-out process

4. eCommerce Application contacts a Payment Gateway

5. Payment Gateway provides secure customer shipping and payment details entry form

6. Customer securely enters shipping and payment information

7. Payment Gateway contacts Website Owners’ Merchant Bank Account

8. Merchant Bank Account processes payment transaction and returns control to Payment Gateway

9. Payment Gateway returns Customer to eCommerce Application

10. eCommerce Application notifies Customer of successful (or failed) payment

11. eCommerce Application notifies Website Owner of purchase

12. Website Owner ships product to Customer

Of course there’s a lot more detail going on in each step, but hopefully you get the general idea that setting up an eCommerce application is a tad more complicated than your regular blog-style website.

Where Do You Start?

Sounds silly right, but the first step you need to do is think about the types of things you’ll be selling on-line.

Are these products?, i.e. physical items that require packaging and posting or services provided by yourself or another provider e.g. Professional Yak Grooming.

How may products or types of services are you going to offer? Local or International? Are some seasonal? Do you have a finite stock level for particular items? Do you plan to use special offers & discounts? Do you even like yaks?

This leads to customer and payment questions.

Who are your customers? Where are they? How are they going to pay; credit card, cheque, PayPal? Which bank account will I need to set up?

And then there are the support questions.

How do you handle returned goods? How do you refund payments? How do you handle complaints?

Having a think about the products and services you’re going to offer is vital because the first thing a web designer is going to ask you when you’re requesting a quote is “How many things are you selling and to whom?”

The reason is of course time and costs.

Selling 50 products to a UK only customer base using PayPal requires a very different setup and hence costs, to one selling 1000+ products internationally and taking credit card payments.

Lets look closer at some of the important eCommerce application areas.

The eCommerce Application

Essentially, an eCommerce application is a bespoke Content Management System (CMS). So as well as updating posts and blogs it specialises in updating products and services and supporting commerce functions.

Like any CMS, the application splits the eCommerce website into two major parts; the front-end or shop-front where the customer can browse and buy goods and the back-end where you login to an administration dashboard and manage the website options, including the product catalogue.

The Product Catalogue

This will likely be your most important concern and is central to any eCommerce website design.

The product catalogue is where all your goods-for-sale data lives. The product name, description, cost, stock level, pictures etc. are all stored in here.

We sometimes get people asking which files their products are stored in and they get in bit of a tizzy when they can’t find them on the server.

Usually, product catalogues are stored in a database, but don’t worry – you don’t have to know how to use a database. The eCommerce application does that for you through the product catalogue interface in the Administration Dashboard.

Being able to manage this yourself is vital, otherwise you’ll be going back and forward to the web developer and the costs will rack up.

Thankfully, the eCommerce applications that we use, Magento and WordPress e-Commerce, once installed, allow you to manage your own product catalogue from within the web browser.

The Magento product catalogue has advanced options and allows for things like adding discount codes, customer reviews, product videos etc., whereas the WordPress e-Commerce catalogue offers a simpler solution while still covering the essential requirements you’ll need to sell stuff on-line.

So how do you go about entering and updating all this product information?

The Admin Dashboard

Accessing a special web page on your site and entering a username and password will take you to the options part of your eCommerce website. This is commonly known as the Admin Dashboard.

Here, you will be able to update almost every aspect of the website including accessing the product catalogue, shipping costs, currency exchange rates, payment gateways, sales reports etc.

Whichever eCommerce solution you choose from us, we’ll setup some or all of your product catalogue and make sure that customers can purchase items and that you get paid through a payment gateway (more on that late

The Shop Design

Of course your shop will need a look and feel to fit in with your business brand.

Again, just like other CMS’s a web designer will be needed to develop a theme or template which will transform the default shop-front into whatever design you have in mind for your customers.

Themes can be bought off-the-shelf for both WordPress e-Commere and Magento and you can apply these yourself, however, you may prefer to have a design exactly the way you imagined it and different from any of your competitors.

Themes are applied from the Administration Dashboard. You may be able to change a few aspects of the theme, such as your logo, background colour, text colour, however, you’re not going to be able to move parts of the theme around to different areas of the screen. A web designer will need to do this by updating the theme’s code.

Domain Name and Website Hosting

You will of course need a domain name to trade with and a hosting plan to store the website files and databases.

It’s usually best not to purchase a hosting plan until you’ve spoken to a web designer and they have given you an idea of the best solution to implement.

Many of the cheaper hosting plans that are offered to you when purchasing a domain name, do not support databases or database applications. They may charge an extra setup and yearly fee for setting this up.

So try to avoid buying a hosting plan until you talk to a web designer and have an idea of the type of eCommerce solution you’ll need to implement your ideas.

Merchant Bank Accounts vs Business Bank Accounts

Certainly in the UK, you must have a business bank account to legally trade as a business.

Business bank accounts can be used just fine with an eCommerce application but you will need to setup a Payment Gateway service to handle the payment transactions and get the customers money into your bank account.

If you’re opening up a business bank account and your account manager knows you’re going to be running an eCommerce website you may be offered a merchant bank account which is a specialised version of the business account.

The merchant account gives you a Merchant ID number and access to a Payment Gateway service that the bank uses or owns.

It’s likely you’ll need to pay for the setup of a merchant account and it will incur fees, usually on a per-transaction basis.

If you have already setup a merchant account then you will need to make sure your eCommerce application can support the particular payment gateway your bank has given you access to, otherwise you won’t get your money.

e.g. Lloyds TSB uses the Cardnet merchant payment gateway. Royal Bank of Scotland uses the WorldPay merchant payment gateway.

If you were a Royal Bank of Scotland business customer with a merchant account, you would need to make sure your eCommerce application supported the WorldPay gateway.

You don’t need to use the particular merchant account that your business bank offers to trade on-line, but you do need a payment gateway of some sort to handle payments.

That leads us nicely onto payment gateways.

Payment Gateways

We’ve touched on this in the previous section. Essentially, a merchant bank account will give you a payment gateway to use, but you’re limited to just the one that your business bank is affiliated with.

A payment gateway is a service offered by a company.

It handles the payment part of the eCommerce application when a customer proceeds to the checkout to purchase an item.

The payment gateway collects the customers details and payment information securely and contacts your business bank account to complete the money transaction.

This is great for security too as your customers banking details aren’t kept on your eCommerce website, so that’s one less thing to worry about securing.

There are many different payment gateway services with different features and options. As a supplied service they all charge a fee for their use. The fees can include a setup charge and a % commission of the total price of a transaction.

Some payment gateways allow you to pay a monthly or annual fee if your number of transactions are high. This can work out more cost effective for you if your single transactions are high volume but low individual cost.

You’ve probably heard of some of the more well known gateway service providers and not known what they. You’ve also likely used them without even realising they are there. Some of the popular payment gateways are:

PayPal, Google Checkout, SagePay, WorldPay and ChronoPay.

It’s great that you have a choice and the services are very competitively priced so take some time to check out which is best for your business model. If you need some help, we’d be happy to meet up and walk you through the options.

Some payment gateways offer two types of general services; hosted and inclusive.

Hosted Payment Gateways

These options usually don’t require a set-up or monthly fee, however, transaction costs can be higher than an inclusive service.

The PayPal Website Payments Standard service is a good example of this.

Essentially, it limits your customers to having a PayPal account (they must register with the PayPal site) and when it comes to check-out, the customers are transferred from your eCommerce website to the PayPal website for the information gathering and payment transaction, then upon completion redirected back to your eCommerce website.

The downside of this method is really from a branding point of view. You have very limited control of how the payment gateway service, PayPal in this case, looks and operates before it redirects back to your website.

Some customers can be put off by redirecting to another site as confidence in security can be questioned (although PayPal in this instance has a very good reputation).

You’re also limiting the payment method to just those customers who are willing to use the payment gateway’s choice of payment. In this case, the customer must have a registered PayPal account.

A similar process happens if you use the Google Checkout payment gateway.

So what’s the other option?

Inclusive Payment Gateways

Inclusive payment gateways will allow your customers to go through the whole checkout process without (the appearance of) leaving your branded eCommerce website.

I added in “the appearance of” because in some cases your customers will actually leave your website and use the payment gateway service, however, the way it is implemented and embedded makes it looks as if it’s all part of your website and business brand.

So what’s the catch?

There’s usually a setup fee, a minimum subscription period (say 12 months), a monthly fee and of course a whole heap of conditions that apply.

Some particular conditions to look out for are thresholds on the number of transactions per month, or total monthly funds transferred. Payment gateway services can charge extra or insist you upgrade your service if these thresholds are exceeded in a similar way that mobile phone companies will charge you extra if you use up all your inclusive talk or SMS time.

The best benefit of using an inclusive payment gateway is that the whole customer experience from browsing to payment is hosted on your own website. This gives the customer a greater sense of confidence that their data will be kept safe and makes your whole business look and feel more professional.

A good example of this type of service is the PayPal Web Payments Pro.

Securing The Data

If you’re using a payment gateway then the good news is it’s unlikely you’ll be storing sensitive customer payment details on your eCommerce website.

Those types of data will be kept securely in your payment gateway account.

Of course you will be collecting a whole lot of other important and confidential customer information such as name, email, perhaps address, likes, dislikes, a username and password for your site.

All this information needs to be kept secure and your eCommerce application will help with that. The Administration Dashboard will have lots of sections that control who and what can see parts of the collected data.

But that’s not the only security you’ll have to think about. Do you know what happens when you fill out a form on a website and click on submit?

If you have a look at the top of the web browser in the address bar you’ll see the website’s URL address. Most sites will start with http://

(For those that want to know, URL stands for Uniform Resource Location and HTTP stands for Hyper Text Transfer Protocol)

Any web page starting with http:// is transferring data to and from a web server in Plain Text.

This means, that the web page contents, code, images, text, form data are all sent in a format that’s readable to humans. OK, it may not be that readable, but in essence all the information is there in English characters (or whatever language character set your website uses).

Now for some more techie stuff.

When your web page is sent to or received from a web server, there isn’t a 1-to-1 direct connection between your website and the server. The web page data is transferred through hundreds of networks across different countries and through thousands of routing computers and other network devices before arriving at your computer.

This means that at any point during it’s travel, your web page data has the potential to be intercepted and read by whomever.

There isn’t much you can do about the interception part but there is something you can do to make it a darn lot harder for somebody to read and use your eCommerce web page data.

SSL Certificates

Now we’re talking.

Let’s skip the techie bit and quickly tell you what these are and what they do.

You buy an SSL certificate from a web hosting company (annual renewal most likely), install it into your eCommerce website and it encrypts your web page data. Hooorah!

You’ll now notice that parts of your website, likely those that require personal form data to be collected and sent, now start with https://

The addition of that little “s” letter, standing for “Secure”, means that the web page data is encrypted when sent and decoded only at the two end-points; your computer and a web server.

Anyone reading the page in between will see garbled non-readable characters.

You may also see additional signs of a secured web page such as a closed padlock icon.

We would strongly advise you buy an SSL (Secure Sockets Layer) certificate and get this installed and configured for use with your hosting account and eCommerce website.

In Summary

Creating an eCommerce website requires a fair amount of planning.

You’ll need a good web design and web development team to implement your business venture.

It will cost you more and take longer to create than a regular blog or brochure-ware website because of all the design and setup.

You’ll make money – and that’s what’s it’s all about after all…

We hope this helps you start your eCommerce website journey. Of course there’s a heap of things we just didn’t have the time to cover.

Learn more about eCommerce at our website.

Advantages Of Having A Direct Inward Dial Number

Every company makes use of certain communication system to get connected to his employees. Communication is an integral part of any business. Thus, various companies use direct inward dial number to reduce the cost of calls. This is a telecommunication services offered by telephone companies to all those subscribers who operate private branch exchange system.

These direct inward dial services provide every employee their own toll-free number. Like in case of a company if a client wants to talk to an employer, he directly gets connected to that particular employer instead of a receptionist diverting a call to that particular employer.

The benefits of having a direct inward dial number-

-A direct inward dial number is easy to get and it saves lots of money as one need not purchase multiple connections and multiple telephones. In fact, for managing these telephones, there is a requirement of an attendant to look after incoming or outgoing calls. All these lead of reduction in cost.

– It saves a lot of time as one receives the calls directly without any intervention of a mediator. This is the actual benefit of having a direct inward dial number.

-Higher costumer appreciation- costumer feels that they are provided with better services when they are able to make direct contact with the desired person without intervention of a mediator thus saving time and efforts. This is most comforting for a costumer to talk to an employee directly.

-Communication becomes effective as no calls go unattended. In fact, one does not need an in-house PBX for every connection. Thus, this makes the work even easier.

-One can manage communication with ease and communication remains efficient throughout the process.

-Cost effective as it is cheaper than normal phone calls. Once registered everything is free which includes installation as well.

-Direct inward dial number allows easy access to its services. They provide the users with a page which provides all the necessary details for managing the account.

– Customisation is considered another best and desired feature. Through this option one has the option of entering the last 4 digits of his choice. If already chosen, then few other options are displayed. And the user is supposed to choose from those numbers displayed.

-Easy implementation-

One need not to give a second thought prior to the implementation of a direct inward dial number as it is easy to implement these services. One just needs to fill the online form and payment details to avail the facilities.

-Easy cancellation-

Like implementation, cancellation is also really easy. These services are provided on a monthly basis. As soon as one wants to opt out he/she just need to notify. If he/she didn’t recharge, his subscription will get expired.

These services are best as they provide many SIP trunk likes to get connected with the PBX. As mentioned earlier, no calls go unanswered as for convenience; these calls are forwarded to a mobile phone as well. One has to even choose a call forwarding setting for allowing call forwarding.

In fact, for emergency services the newer dial inward dial number is available which get setup within 5 minutes.

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