App Development For Property Sales: A Complete Guide To Grow Your Real-Estate Business

None can deny the necessity of mobile apps in our lives. While no business sector has remained aloof from the rage of mobile app development, it is on-demand services, food and retail, and core industry like real-estate which got more share of the pie. Yes, it’s also the retail property businesses that got more benefits in sales after the app revolution and saw their revenue growing high. In regards to this, here is a complete guide on how to make your own real-estate dealings mobile with a useful app.

Trends observed in property purchases

-Most buyers first sneak through the web or online portals to search for property searches before going for other sources like paper advertisements, referrals, etc.

-Millennials rely more on online search for nitty-gritty details or information about a property

-People like to hunt for properties online because they can see a large number of properties.

Types of Real-estate app solutions

-Online property search application

-Property booking solution

-App solution for renting apartments

-Property management solution for owners

While these are the specific apps that can help real-estate business owners as well as buyers, let’s take a look at the key features that an app meant to help rent and property seekers should have.

Direct marketing method

The app should have a direct approach to marketing to promote the properties held by the property owner. The app would list the properties in a fancy manner with location, prices, property aspects, surrounding amenities, landmark, and other related information. In short, the app should be able to showcase all properties in a complacent and clarified manner so that buyers can know every minute thing about a property and can take the decision to choose one smoothly.

Support for location-tracking

Mobile users have been so used to the aspect of GPS or Global Positioning System to navigate here and here that you need to sync your real-estate mobile app to the Google Map to help the property seekers. Integrating the app with geolocation will readily help the buyers to land on the phone’s Google map to know the exact route and convenient mode of transport to the property’s location.

Easy-to-use user interface

You need to keep in mind that a real-estate application is not about showing brilliance and classy design, but is about user-friendliness. Thus, like any other user-centric applications such as eCommerce, online cab services booking, your app should be user-friendly so that users could easily understand how to search for a property. Easy user-interface of an app means quick property search, responsive search filter, hassle-free payments and saving favourites or wishlist.

Scope for customers to place queries

Lastly, do not rule out the need for an online enquiry mechanism in the app like live chat or email integration. It is a must-have for quickly responding to customers who are interested in a property and wish to know more apart from what provided in the app. They might want to talk to the seller directly.

Real-estates is the large and flourishing industry and to get a grip over its every potential you need a mobile app too. It would help your business make more revenue and grow by making your properties more easily accessible to prospective customers. However, make sure to keep in mind the mentioned features while you have your app crafted by an app development company.

How to Search The Best Outsourcing App Development Company

App development has been the recent trend. Each and every website is developing the apps so that they can reach out to the maximum number of customers. This has been a great step to increase the brand awareness among the customers. It is worthy to note here that one cannot develop the app on their own. It needs the endeavor of several hardworking developers who are skilled enough to perform the job.

If you want to get an app for your website it is better that you follow the steps below to make your choice a better one in choosing a professional Android app development company. Most of the android development companies offer the best type of app development for the customers that denotes the business priorities and services.

Skills of the Developers

To measure the skills of a company you need to go through the company’s Android app development services. This means that you have to check the portfolio to find a justified answer. Their earlier projects will show their skills and expertise. Most of the reputed Android app developers have many years of experience and knowledge in this field. They work delicately to bring out the best results.

Ask For References

An unavoidable part of the screening process is asking for references from the company. If the company has a good reputation in the market they will not hesitate to show their work as references. This will reassure you the kind of services they offer. References and testimonials will help you to search the best companies in the market. Go through the testimonial section and check out the client’s testimonials once.

Delivery Time Frame

The company you choose should be the one to deliver your projects in a given time frame. Make sure they are not the ones that miss out deadlines and make you fall in trouble. They should be capable of delivering quality work at pre-mentioned deadlines. They deliver the services in short period of time.

Awareness of Tools and Technology

Make sure you ask them the tools they are using for the development of the website. If you want to develop an iOS app then make sure you will take the help from the best custom iPhone application development company.

If you really want advancement for your company, make sure that you take the help of an app development company who is having the above-mentioned qualities.

8 Reasons To Be Smart About Your Web App Development

The rate at which the world of web app development is advancing is very impressive. No matter if we take cross platform or custom web app development into consideration, there has been tremendous growth in this business in the last few years. However, there are also few negative elements associated with this field, and they can be termed as myths or wrong conceptions. If you want to be really good in the field of web app development then you have to be really smart and informed. Below are some of the reasons to support it.

Why Smartness is Required in Web App Development?

Better Control – When you have in-depth knowledge about the different aspects of web application development services then it becomes easier for you to deal with the service provider. You can have a good amount of control over the process of app development, which in turn will let you make sure everything is going in the right direction.

Higher Flexibility – The business environment in the online world changes very often and quite quickly. If you are not smart enough about the changes related to web app development then the performance of your company may lag behind. This is the reason why the service provider should also think about the long-term plans of your business. Inducing flexibility in terms of design is highly essential.

Data Security and Integration – For any business or company, it is important to protect its data. A reputed web application development company always pays heed to the protection of its client’s data. Smartness and agility are highly required when it comes to data protection. There are many risks associated in the web world when it comes to data theft. It is quite obvious that you would not want your company’s website to get hacked.

Quicker Delivery – In this highly competitive environment of the web world, more and more businesses are heading towards the web platform. Hence, if you want to stay ahead in the race then you have to make sure your service provider is able to complete the tasks in minimum time possible. Better communication and smart strategies are useful in this regard.

Cost of Operations – When it comes to the development of web apps, there are many smart ways to cut down the cost of production. A smart web app development firm always maintains a complete pool of talent, comprising of experts related to various fields, such as UI design, databases, security, etc.

Reliability – In order to make sure the web app development is executed as per the highest industry standards; you have to make sure the service provider focuses on all the important aspects, such as building modular apps, focusing on data, depending on the best techniques, etc.

Collective Effort – Teamwork is highly crucial in effective web app development. The web application developers should work in collaboration, which in turn proves to be quite beneficial for the client.

Credibility and Experience – Both these facets help in coming up with the best results for app development. The references and recommendations regarding the use of right development platform are vital.

Mobile App Vs Mobile Website – Which Is Best for Your Business?

The “web vs. app” dilemma remains a very major concern for businesses seeking to develop or enhance a mobile presence.

Individual mobile development projects will present their own challenges. However, deciding between a mobile website and mobile app does not have to be difficult. As a business owner, you must first identify the purpose of your mobile project along with your business and marketing considerations. Based on the results of your findings, you can settle on a solution that will best serve the purpose of the mobile project, now and in the future.

Ask yourself the following questions:

What Is The Purpose Of The Mobile Project?

This is the most important consideration when deciding between a mobile website and mobile app. the mobile development project should be defined by a business goal. The goal could be to enable customers to customize a product that can be ordered online, or to accommodate the increasing visitor traffic which the regular business website is not able to handle. Whatever the business objective, it must be identified and evaluated before delving into the development and distribution phase.

Who Is You Target Audience?

Study the audience who is likely to use the business’ mobile application and evaluate how often they will engage with your business. A mobile website can be accessed from any browser with an internet connection while a mobile app needs to be downloaded – consider whether your target market is willing to make the effort.

People tend to download apps that sync with their lifestyle or for activities they do regularly. For example, people with a Facebook account will more likely use the app rather than access Facebook from a browser, because the app provides added value like taking pictures and uploading on Facebook instantly. Such lucrative features in an app serve as an incentive to persuade people to download an app.

What Kind Of User Experience Are Your Intending To Provide?

Consider how the target market will interact with your mobile project, what will they use it for and what kind of experience do you intend to deliver. Based on the type of business, people prefer to use mobile website over mobile app, or vice versa, to perform different activities. For instance, people prefer to make online purchases from a mobile website, while they use a mobile app for connectivity or navigation.

What Is Your Budget?

For small to medium sized businesses, budget is a serious concern. Reaching out to a vast target market through mobile website is more cost effective than developing different mobile apps for individual operating systems or devices.

If you were able to answer these questions and have come to a conclusion about whether you want a mobile website or a mobile app, contact IT solutions for the best mobile development project services in Canada!

Choosing The Right Name For Your App

Just developing an application for your mobile app idea is not enough for making a fortune. You need to give it an appealing name which can be easily remembered by the potential audience in order to increase the number of downloads.

You might think “What’s in the name?” EVERYTHING.

Do you think Stefani Germanotta sounds as rocking as Lady Gaga and Eldrick Woods sound as sporty as Tiger Woods? No. Never. It is only because of these aliases that these celebrities have become household names. And the world of mobile applications is no different.

An attractive name for an application can help you to create that first impression in the overcrowded App store where there are millions of free apps. It can help you to stand out from several other similar apps in the same niche. If you have already materialized your mobile app idea then its now time to give it a great name so that all your efforts in developing the app don’t go unrewarded. Here, in this article, we will discuss some tips to name your application so that it does not unnoticed among hundreds of similar apps.

1. Hint at the functionality

The name of your application should be something related to what it does. Don’t go for something totally obscure, otherwise, you will have to rely a lot on your app icon to convey your app functionality.

Before starting to consider the names for your application, you need to do some homework. Identify the end goal of your product, its target audience and the emotional response of your users regarding your product. Once you are done recognizing these factors, start with the conventional method of naming an app – pair the functionality of your app with a word that enhances its originality. Clarity and recognizable are the two most important factors while naming an app.

2. Be original

Obviously, the first thing you will think of while naming an app would be to connect the name with other popular apps. Like something with prefix Facebook or Insta. But see that in gaining recognization, your app will lose its legitimacy. Why would anyone be interested in downloading the 50th app in the Play Store named Facebook-something or Insta-something when they are getting the original one? Don’t get lured to name your app by associating it with the conventional apps. Don’t be a copycat, be original.

3. Learn from others

Although your name should be unique, you can always take an inspiration from your competitors especially when you are trying to enter an overly crowded app category. Take a look at what apps similar to your app have been named and take a note of what works and what does not. However, as we said earlier, don’t be a copycat. Don’t duplicate your competitor’s app name and just add an extra character to it. It won’t earn any brownie points to your app but will deteriorate your image.

4. Use real words

While considering the names for your app, think of how people will tell their friends about the app so that they can download it too? While you are allowed to make up new words, don’t go for something that is hard to say and remember. Think of a name that people can talk about in the real world and will not need a paper and a good memory to spell it correctly. Even though your app can become a success with an odd name too, but again, why take the risk?

5. Optimize your name for app store searches and social media

This is one of the most important factors to keep in mind while naming an app. Choose a name which includes the keyword you want your app to rank for in the app store. But don’t stuff keywords. Use them sparingly and in a natural way in the title and description. This will help in increasing the ranking of your app in the app store. Also, make sure that the name of your app is available as the domain name and as social media accounts. This is very necessary for marketing your app.

You can use tools like Google Keyword Planner for keyword research.

6. Find the right length

Keep the name of your app short and concise. Don’t go for long names as it will be hard to remember. On the other hand, searching for too short names will let you in the struggle of finding a name that is not taken by anyone else. Adding the availability of social media handles and domain names to this criteria will further narrow down the list. So, choose a name that is short and concise, easy to remember and the one that conveys the functionality of your app.

Conclusion:

There are a lot many things that go into the naming of an app. These are just a few factors. However, consider these points and list down some of the best names. When it is the final show time go with your gut feeling and name the app. After all, it’s your app.

The Mobile App Revolution: Why You Should Be a Part of It

If you have a business, then you must be aware of the fact that mobile apps are bringing great changes in how people do their work, shop or connect. Applications are becoming the bridge between the customers, employees and the products or services. And the rise of smart phones has created a thriving market for the mobile apps and this has in fact helped businesses to increase their productivity by effectively mobilizing their resources and enhancing the user experiences. Though the process is gradual and iterative, mobility has brought in a huge change in the way businesses operate.

Here is why you should be a part of the mobile app revolution

Simplicity in the front end:

Having a mobile application for your business would result in giving easy access opportunities to your customers. It helps them to reach out to you any time of the day and even on the go. The easy front ends of enterprise apps are often attractive and intuitive so that people can enjoy while availing various services. Not only shopping, people can also play, watch movies, listen to music and do various other works without having much trouble. Mobile app brings with it the freshness that today’s business can no more afford to miss.

Keeps the users more engaged:

Building an app is easy, but creating something that can keep your customers engaged may be difficult. Mobiles have become an integral part of human life and so it is the best device through which you can keep your audiences engaged. It is by developing a mobile application that you can help employees become more productive and keep your customers hooked to your business. Offering personalized information or message is easy with such apps and this increases the chances of conversion.

Mobile centric business

If online business owners want to develop a revolutionary app, then they must adopt a mobile centric approach. They need to think of mobile first and if they can adopt a long term mobile centric vision, then they can easily develop applications that ensure great experiences and are also integral to all their applications. The trend of BYOD (Bring Your Own Device) environment has also changed the way business owners think today. If they want to be at par with the latest trends and technologies, then it is a must to develop a mobile app for the business.

Reach out to a wider market base:

For making a business successful, it is important to have a huge market base. And this is possible by developing a mobile application that can be accessed from any device and OS. The mobile app can easily be accessed even on the go and people can gather information about the products and services anytime and from anywhere. It also helps to target a huge market base as there is no geo limitations. People can easily access your app and get the desired information.

Mobile centric strategies are the ultimate future of all enterprises and it is very important that businesses realize the importance of leveraging mobile platforms that helps them to effectively address the varied challenges that includes integration, scalability, security while enhancing the user convenience.

Android App Development – The Key to Attract More Customers for Your Business

The Android operating system is undoubtedly the most popular mobile operating systems available today. Most top smartphone manufacturers like Samsung, MicroMax, Motorola, and many others, use Android OS to power their devices.

That is exactly why; thousands of new apps are being developed for this platform. Companies are hiring professional Android app development services for creating apps under various categories like games, accounting, teaching, news, payment processing, eCommerce, and lots more.

These days, most of the reputed business has mobile apps to manage different departmental needs of their business, especially to meet their customer requirements. Going forward, most of the companies will have to follow suit, in order to reach out to their potential and existing customers.

Let us now look at some of the reasons, why your business needs Android development services:

Easy to gain attention, and is convenient to the users:

The bottom-line for any business is to reach out to maximum users. Since a big percentage of user’s access internet on smartphones, it becomes the easy channel to connect with them. They can easily connect with your app, even when they are on the move. It is convenient for users to purchase online goods, to pay their mobile phone bills, etc, by using the apps.

Proficient Marketing platform:

With proper marketing strategies, you can use your business app to grow your customer-base. You can engage with your users anytime, and give them real-time updates about your business.

Your mobile marketing efforts will not only help in growing the number of people who download and install your apps, it will also help in long term branding of your business. It also works as a great channel to get customer feedback, which will eventually help you to improve your business.

Easy Comparison of Goods, Services and Prices:

Business apps help your potential customers compare the product prices, quality, and other features straight away. This can strengthen your credibility and position in the market.

Effective Customer Service:

The main key for sustenance and growth of any business is the quality of customer support they provide. It is very crucial for companies to provide effective customer support, in order to stay ahead of their competition.

Android app is a simple way for customers to interact with your company. It allows you to address and handle your customer issues – 24/7, which will go a long way in creating customer loyalty and trust for your organization.

Hiring professional development services:

Android app development companies hire developers who have thorough technical understanding of the Android system, programming languages like JAVA, and other development tools. It makes sense to take the help of these developers companies, because you can save a lot of both, costs and resources.

Conclusion:

It is important for businesses to win their customers’ trust. Technology that has always been evolving over time and it is important for the companies to adopt new technologies to stay ahead of their competitors. Android apps have now become the future of business relationships with customers or clients.

If you company still does not have an app, then you must consult with any of the dependable Android app development companies right away.

Facebook App Development and IOS Development

When we speak about social networking websites, the first name which strikes our mind is the grand daddy of social networking, Facebook. It is the most well-liked & famous social networking website with millions of active users. Over a period of time, Facebook has become a great platform to market & promote any types of products or services online. Facebook has become a very powerful tool for businesses, as it is very cost-effective.

Today, Facebook application has turned out to be a boon for business owners. Till now, Facebook application has been a huge success. You will find numerous applications on Facebook, which include games, photo editor, funny apps and many others. These applications not only create brand image of the business, but also increase the revenue. Further, let’s take a look upon some of the best Android Tablet Apps and also have some information on iPhone Development.

Android Tablet Apps

Although the amount of apps is less in the Tablet Section, some Android Tablet Apps are really good.

We have shortlisted some of the best Android Tablet applications which you can enjoy & the list is as follows:

1) GReader – Google Reader RSS app

Google Reader can be of great help to you, if you like to be updated about news across the web. It is widely used to know about the current affairs & the market conditions on the web.

2) Google Translate – translation app

Google Translate is the finest tablet-optimised app which Google has made. The translate app has a very useful feature where you can switch it to a conversation mode. After switching to this mode you can just speak into the tablet & it will produce easily readable translation.

3) Plume – Twitter app

You should upgrade this android twitter app to a third party client if you want the best experience. Its interface is very much similar to that of TweetDeck & it works just fine.

iPhone Development

Apple products are viewed as the most exceptional products in the whole Mobile and Technology market because Apple has transformed the portrayal of a mobile phone to an iPhone. iOS apps are broadly downloaded across the world by millions of users and the success of iOS Apps stresses on the need of smart iPhone Application developers in the Information Technology Domain.

To build good quality iPhone apps you need a steadfast & dependable team of experts in the mobile application development domain, especially for iPhone apps. Ascra Tech is a company that has skilled and technically experienced iPhone app developers that assist your company with inventive iPhone apps or softwares. With pre-defined approach and logic, Ascra’s developers create user-friendly apps for the different versions of iPhone device. They create apps for various iPhone categories: 3, 3G, 3GS, OS, 4G and iPad. While creating apps for the iSO4 mobile, these developers take needful interest in comparing the specifications of the old version of iPhone 3G and 3GS.

Ascra leads the way by creating Cross Platform mobile applications that engages the users by cognitive functioning, touch tap or shake mobile to elicit vibrant animations, cutting edge audio and high resolution visual effects. You connect with Ascra if you want to develop good quality Facebook apps, Android Tablet apps or iOS apps for your business.

How Mobile Application Technology Is Creating Value for Brick and Mortar Retailers

Mobile application technology is a powerful lever for the growth of online business. This has specially been the case with the retail industries. Some of the most established businesses in retail have harnessed mobile applications development and web application development to create business models with high returns on investment, on-demand delivery and finally customer delight. This has given way to the preconceived notion that mobile application development has aided online retailers while pricking thorns in the feet of brick and mortar retailers. Conventional wisdom suggests that with the advent of e-commerce, footfalls in shops have been decreasing. This however is a myth. While online shopping has caught up speed, web portals do not exhibit the entire range of products and hence in a way limit the freedom of choice of consumers. Thus there exists a case for the tech savvy consumer researching a sample size of the product range displayed online and then returning to the brick and mortar store to make the purchase. In this article we take a close look at the brighter side of how mobile app development services are bolstering the businesses of brick and mortar retailers and allowing them to make the most of the retail boom.

Mobile App Development and Data Driven Retailing

A recent study report that appeared in the Harvard Business Review by Christopher Tunnard and Bhaskar Chkarvarti claims that countries across the world can be classified into four groups, namely stand out, stall out, break out and watch out. Break out countries according to their study are characterized by the following macro level features:

  • Have the potential to develop strong digital economies
  • Have a low overall score owing to lack of corporate culture
  • Are growing rapidly and poised to be stand out countries in the future

While these macroeconomic data may sound good, micro economic data needs to be diagnosed to make business sense of technology. The business research firm Forrester has estimated that up to $70 billion of sales will be aided by the web within the next three years. The point though is that retail industry has always been characterized by a high obsession with return on investment. At the ground level, corporate enterprises and even startups in retail are less than motivated to embrace digital initiatives like a web application or app development unless there is hard data to convince them of the conversion of visitors and leads into sales. The biggest challenge for retailers and application development service providers then is to understand the dynamics of conversion.

Niffler, a loyalty program app has till date seen 50,000 downloads. Users use the Niffler code at the point of sale and that data is captured to assess sales conversions. Most retailers belonging to the small and medium business (SMB) category do not have the technology and skilled manpower at the back-end to figure out the conversion rates implying a hesitance in embracing technology. This challenge necessitates application development companies to respond to the challenge with not just technical expertise but business consulting backed by web, mobile and social analytics. Measurement of key result areas across different platforms like web application, social application and mobile apps can enable enterprises to observe results and develop a direction to embrace digital initiatives.

A three pronged approach as suggested above shall lay an equal emphasis on each of the components to create a fully integrated digital strategy for retailers to analyze the metrics of traffic and conversion and develop applications for the concerned platform. While proxies discussed above make some approximation, innovation in combing the three aspects at cost-effective levels would cement a concrete model of digital business. Brick and mortar retailers when equipped with digital artillery can create multiple access points for the consumer to educate himself on not only product range but also on prices, promotional offerings, discounts, loyalty tokens and brand value. Moreover the data generated from web applications, mobile apps and social networks can be analyzed to better understand demand patterns and thus pave the way for an on-demand model.

Why Consider Mobile App Development For Your Business?

The sheer amount of strategies to be used in web design is overwhelming. New tactics have surfaced for websites to adapt with the demands of advancing technology. While some old and tested practices may still be effective for your site, consider these smart practices that most web design companies advise to their clients.

Use flat design.

The basic, clean appearance just appeals better to users. And when it comes to performance metrics for websites, a simple, flat design with high resolution outperforms elaborate ones. It can draw in higher volume of traffic, page views, and average time on the site.

Choose a responsive design.

A responsive website can load automatically and properly to any device that end users have. Whether it is a personal computer or a mobile device, make sure that your website can be accessed by visitors. Because more people use mobile devices like tablets and smart phones these days, it is strongly recommended that you should have a mobile responsive website. This would make your site available to more viewers and this also means increase in your online presence.

Look into mobile app development.

Again, with the immense popularity of mobile devices, you should consider mobile app development. More people are inclined to use their smartphones for shopping or to quickly find information on services they find interesting. Make your products and services more accessible to wider audience through this software applications that run on mobile devices. Developing your own business app will enable you and your audience to:

  • Promote your brand
  • Keep your customers engaged on your products and services
  • Generate more customers
  • Make your transactions more focused
  • Accomplish operations much easier
  • Access your business with just one tap on the phone
  • Locate your business because apps can integrate your address
  • Integrate your social media accounts
  • Strengthen customer engagement and relationship

In developing your app however, there are some aspects that you need to think about. You should have at least an idea on how many among your potential customers use smartphones. Would they be interested to download your app? Keep in mind also that developing mobile app does not come cheap. You have to be sure that your app is compatible with the various other mobile devices. You may need to hire professional app developers. And when you have mobile apps, you are required to add new content and constant updating to pull in more customers and retain the old ones.

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