Simple Archives - TODAY INDIA

A Simple System to Create All Your Products

Let’s take it to the next level, let’s say you’ve done an ask campaign, and now you have 125 different challenges, questions, or problems people have sent to you. These are all challenges in your niche.

Next you write your 50 page manual and it answers everybody’s questions.

You could do 1 page per question. Let’s say that there’s a lot of overlap, and out of 125 questions you end up with 30 questions net. Now you have a 30 page manual that just blows away everybody else in your niche.

But, what you also have now, is you have the blueprint outline for a class series. If you were to just talk for 10 minutes on each of the 30 topics, you would have 300 minutes of audio, which is 5 hours of audio training.

You could then take those 30 points, make those the 30 bullet points in your sales letter.

You could write a few stories about 2 or 3 of the bullet points. You would have your stories in your sales letter done.

I find opening a sales letter with questions for the niche is really effective, and using this method you could use the same questions you got from your ask page. Look at the 125 answers you got and find the ones that had the most overlap. Just repeat those back at the beginning of your sales letter:

“Do you struggle with X, Y, Z?” “Do you struggle with A, B, C?”

They’ve already told you what they struggle with, so you just tell it back to them in the form of questions. And then you say, “Hey, I understand! In fact, I asked 25 people if they struggle with these particular things, and these are some of the things they told me they struggle with.”

Then you make a big list of all the things people are struggling with.

“So, here’s what I decided to do. I decided to create an all inclusive audio training program that will teach you everything you need to know about all of those things. And, it’s 5 hours long, it’s 5 60 minute audio training sessions, where I teach on all these things.”

Then you list 30 bullet points, and you embellish a little bit if you want to. You probably like formatting with little check marks, and bullets, and highlighting and all that stuff people do that makes them feel like it might sell a little bit more.

Then at the end you say, “Hey, if you want all this training, here’s what it’s worth. Here’s the price, and go ahead and click the payment button.”

Notice we’ve done all of this from the single ask page. We’ve gotten all of the information we need to write our giveaway manual, to create our 5 hour training program, and to write our sales letter.

Now, here’s one more thing, there’s even one more thing you can do with this now. You could take those 30 questions and a training session every week for 30 weeks, and have a 30 week group coaching program. Where, every week for 30 weeks, you do an intense training on one of those question, and open the call for questions and answers. Now you have a 30 week coaching program. Or combine a few questions a week to build a class series – whatever you want to do.

You’re answering genuine problems here. As you teach on these topics, you’ll get even more questions. You can keep teaching on these new questions every week, and you have an ongoing, lifetime, monthly coaching program, and you’ve done it all from a single ask page.

Build your business on solving problems – it’s an incredible foundation.

Simple Cover Letter Tip – "Gratitude" Magic

Spring is in the air and the songbirds are on the way back to there seasonal homes. A new season awaits you. Time to make plans for your new career and get after your to-do list. It is also time to say thank you to everyone who you have spent the winter and holiday season with and do not forget the Hiring manager at the company you want to start your new career at.

This is a great time to share your appreciation to all of your business acquaintances and contacts. When ever you write a cover letter to any prospective employers, it is very smart to include a few words of gratitude for the chance to introduce yourself and your skills. Do not forget to ask for that interview for the job you want to land.

Always keep one thing in mind though, the hiring manager has no obligation to respond to your cover letter. But if you sprinkle your cover letter with some gratitude he or she will not be able to resist contacting you.

Why?

Because you will be one of the very few that show you are more concerned with gratitude than greed. By showing a little gratitude, you display your good heart and your interest in others, not just yourself. This very small addition to your cover letter will put you in a class by yourself. It will be a sure sign that you are someone who would be a welcome addition to any company and its staff.

Simple Ways to Say ‘Thanks’ in Your Cover Letter:

Make sure that you use clear and simple language in your cover to convey your gratitude but also at the same time shows your talents and skills for the job you are applying for.

1. “Thank you for taking a minute to consider my cover letter and resume for your open position, I really appreciate how busy you are.

2. I am grateful for the time you give to your prospective employees such as me. I never take this for granted.

3. I welcome the chance to speak to you about my skills and your expectations. Thank you for this chance to hear about your company and to share how I might be a great fit into your future plans.

4. I really appreciate the job description that you provided online. I would like very much to have the opportunity to show my gratitude in person for letting me introduce myself and my background and to find out how I can contribute to your company.

Never be too gushing or sentimental, it may come off as insincere, instead, focus on clarity and sincerity. You know that you have what it takes to land that job you want, just make some small gratitude a high priority and you will succeed.

LinkedIn Traffic Secrets – 5 Simple Steps for High Quality Daily Buyer Traffic

Don’t chase after traffic. Discover where the traffic is already going and get in front of it. Then redirect the traffic where you want it to go, directly to your profit centers.

Get Your Wisdom Right Here

So many online entrepreneurs chase after traffic. Even veteran online entrepreneurs get caught up in this potential trap.

Chasing after traffic is especially dangerous for the beginning online entrepreneur. They throw money after traffic by buying traffic before they know what they are doing.

This can lead to lots of money going out with nothing to show for it.

Listen. I’m not against paid traffic. I use it.

I just strongly recommend that you create a proven system that takes a new person from prospect to customer before you pay for traffic.

Especially since there are so many great ways to get high quality buyer traffic for

Let’s Look at This the Right Way

Your mindset about traffic is critically important. When you view traffic the right way you are much more likely to do traffic the right way.

Before we talk about what the profitable traffic mindset is, let’s talk a bit about what it’s not.

Profitable traffic is not a one time event.

I hear this often as an excuse for not being successful with traffic online.

“Well, I tried to get traffic like they said. I create a (fill in the blank) to get traffic and nothing happened. This traffic stuff doesn’t work!”

This traffic stuff does work, it just might be you didn’t work it right.

Driving consistent, evergreen buyer traffic is a life long task. I’ve been at this full time for almost 10 years now. I still make creating new traffic one of my daily revenue generation rituals.

The correct view is for the long haul, getting immediate, long-term and evergreen buyer traffic.

While looking at traffic the wrong way is one of the common traffic mistakes, there are 3 other big profitable traffic mistakes you need to be aware of and avoid.

Mistake #1

As with lots of online success, there’s this myth about traffic. The myth goes something like this:

“Well really good traffic is for those people, and I’m not one of those people.”

On the surface it’s the magical thinking that profitable traffic and the success that comes with is just something that magically happens to a chosen few. And you are certain you are not one of the few.

This is at best a glorified excuse for failing, even for not trying at all.

At worst it’s a story some are committed to believing, because they are very committed, almost wed, to the notion that success is for other people, not them.

The reality is that every single one of those people who are enjoying successful traffic started with ZERO TRAFFIC.

Then they got the first person, then another, and then another and so on. They were willing to do the necessary things and work for the traffic they said they wanted.

Implement the correct and current strategies for building traffic, work at it, and you’ll enjoy lots of evergreen buyer traffic.

The bottom line is that building traffic works when you work, and when you work it right.

Mistake #2

Here’s another big profitable traffic mistake: relying on only one source of traffic.

Many entrepreneurs do this silly thing around many issues in business. This mistake is so prevalent in fact that master marketer Dan Kennedy has said:

“The worst number in business is 1.”

Back when I was a therapist in private practice I build many sources of referrals, which is the same as traffic offline.

When I started writing a weekly relationship column for the local newspaper that quickly became nationally syndicated my practice exploded with referrals. I was full with a waiting list and was filling up the practices of colleagues as well.

It was very, very tempting to stop nurturing other long term traffic sources and to not build any other sources of referrals.

Knowing the worst number in business is “1” I continued to nurture all my other traffic/referral sources and build new ones as well.

I wrote that weekly column for the local newspaper for 10 years. When that column, a major referral source, ended I was not panicked or affected at all because I had continued building additional sources of referral.

The bottom line online is you want to make building traffic a life long daily pursuit so that you have multiple streams of traffic coming in from multiple sources.

Mistake #3

Once you get good at generating consistent traffic it’s very easy to believe you can then go do the rest on your own.

And you will be able to do some.

The reality is that the profitable traffic game online is ever changing. It’s really too much to try to keep up with on your own.

For this reason and many more I will always have a coach and always be a part of a mastermind. I always want to have another set of trusted eyes on my business.

Other people whom you trust can always see the things you can’t see, simply because it’s your business and you can get too close to be able to see all your options.

The bottom line for you is to always have trusted eyes on the traffic generation part of your business.

The Power of Profitable Traffic

Remember when I said don’t chase after traffic, find out where the traffic is going, get in front of it, and then re-direct it exactly where you want it to go?

And where you want it to go is your profit centers like your blog, your opt in pages, your product resource pages as well.

The 3 types of traffic you want to build are:

1) Immediate traffic

2) Regular traffic

3) Long-term/evergreen traffic

Results Now Mini-Workshop

Now let’s get you some traffic with your content, shall we?

The steps are simple really:

Step 1 – Choose a specific topic in your niche – Interestingly enough, the more specific you can make the topic, the more buyer traffic you will pull.

Cast too wide a net and the less high quality traffic you get.

Cast a specific targeted net and the more high quality buyer traffic you get.

Step 2 – Come up with the 3 most common mistakes most beginners make around that specific topic. These can also be mistakes everyone makes, beginners and veterans alike.

Step 3 – For each mistake talk about how the mistake is made and what it looks like, how easy it is to make. You want to avoid making your prospect feel bad for making this common mistake.

Step 4 – For each mistake include what to do instead. You are not giving away the farm here, just offering one small tip.

Step 5 – Include a call to action to visit one of your profit pages and get your content out on Social Media, your blog and LinkedIn.

Major congrats! You’ve just created and shipped an Evergreen Traffic Machine that will bring your immediate, regular and long term evergreen traffic.

Profitable Genius Tip

“An evergreen traffic machine a day sends buyer traffic your way.”

I promised you a “traffic genius tip” and here it is:

You want to make creating your evergreen traffic machines something that you do daily. While that may sound like a lot, when you see the results it will feel much easier.

As you’ll see ETMs come in all forms – some as simple, quick and easy as an info-graphic, along with some that take a little more time such as blog posts, articles and videos.

Building ETMs is one of my DRGRs – how’s that for alphabet soup?

Said another way – creating evergreen traffic machine to build waves of highly qualified buyer traffic is one on my Daily Revenue Generating Rituals. I recommend it becomes one of yours too.

Candle Making Wax Made Simple

The more you learn about all the different types of candle making wax available to you today and the nuances involved in working with each of them, the better candle maker you will become. From budget-friendly paraffin wax to natural beeswax, exotic gel wax, palm wax, or eco-friendly soy wax, there are plenty to choose from. Having the knowledge of the pros and cons between the different types, and how best to work with each of them will only enrich your candle making experience and expand your product line.

Having so many choices available means that you have a variety of candle making waxes to make your candles exactly what you and your customers want them to be.

Natural Candle Making Wax

The latest boom in the candle industry has been all natural waxes. As the economy starts to realize the carbon footprint that we are leaving on our environment, many consumers are beginning to buy more “green” or, “earth-friendly” products – and candle making wax is no exception. While all natural waxes, are “all the rave” it is still important to know where your wax is coming from and how it was obtained.

The “Not-So” Earth Friendly Natural Candle Wax

For example, palm wax, became very popular not long ago, so popular in fact, that countries such as Malaysia and Indonesia began clearing out natural rain forests to make room for palm plantations. Fortunately the World Wide Fund for Nature created RSPO, regulating the palm plantations and how palm is harvested and produced. This was a wise move, and consumers were relieved to see the change, as animals were being endangered such as the orangutan, rhino, and the Sumatran tiger.

Eco-Friendly Soy Wax

But not all natural candle making wax has had such a controversial reputation. The soy candle has been a huge success in the candle industry and sales continue to sky rocket. Soy is a natural product grown in the form of beans. Because soy beans are a renewable resource, and are mostly grown in the United States (mostly Illinois, Iowa, and Indiana), they make an ideal choice for consumers seeking a greener initiative. It is also the one candle making wax that can safely be melted in the microwave!

Natural Beeswax

Another popular type of wax for making candles that is on the slightly more expensive end of the spectrum is beeswax. Beeswax, like soybean, is all natural and also has a very lovely smell, a fantastic burning quality, and a unique texture that allows you to make beautiful candles without even needing to work with dangerous heating sources. This is a great candle making wax for introducing children to this hobby.

Exotic Gel Wax

Then there is gel wax, which is not really even a wax at all, at least not in the “true” sense of the word. Gel wax offers the candle maker many creative options due to its transparency properties, such as suspending objects in the clear gel or making candles that resemble drinks. The creative options are limitless with gel wax, but it comes with a price. Gel wax requires the most caution when working with as it is the most dangerous of the candle making wax types.

Marketing Ideas: 7 Simple Marketing Tips to Boost Your Business Now

Marketing is the life-blood of your business; yet, for many, marketing is a complex beast that they do not want to deal with. When you break it down to a simpler process, marketing can become your new favorite practices! Here are 7 marketing tips that you can use right now to boost your business:

1. Understand Your Target

No matter what business you are in, whether offline or online, you MUST know your target market. When you understand exactly who you are selling to, you know exactly where to advertise, what to say and even what to sell. Researching your target market will help you understand where they are in life right now and where they hang out which makes advertising a whole lot easier!

2. Build a Database

One of the most important aspects of online business is building a solid database by collecting information from your visitors. Building a database allows you to market to your visitors and customers over and over again for little or no extra cost. I highly recommend Aweber for your email marketing and database building needs. Most online business owners collect names and email addresses while others collect names, email addresses, phone numbers, and physical addresses. When making your decision about what to collect think about your marketing plans. If you will be including physical mailings then add home addresses.

3. Give Customers a Preview of Your Work

A great way to build your database is by offering visitors a preview or free offer for joining. This free offer can be a report, audio interview, video, or even a CD or DVD that you mail directly to their home. This offer gives your customers a great preview of who you are and what you can do to help them achieve their goals. Put the time and effort into helping them understand your business in a way that will benefit them.

4. Branding

Branding is a term that is often thrown around in marketing circles. Building a cohesive message from your logo to your website to your blog to your email messages to your twitter account and to the products that you sell is branding. You want your customers to hear your name and think a power word or phrase. For example, when you hear “like a rock” do you think Chevy? Or “MMM MMM Good” did you think of Campbell’s Soup? It doesn’t matter if your business doesn’t have the advertising budget like these two companies, always include your name, logo and slogan on all of your marketing materials, emails, products, etc.

5. SWOT Analysis

During my undergraduate degree at Penn State, every single project, assignment or paper that I had to complete for my advertising and marketing courses needed a SWOT analysis. What is a SWOT analysis? SWOT: Strengths, Weaknesses, Opportunities and Threats. For every client that I work with and every online business that I’ve built, I take the time to work through each one of these steps because often I uncover information and opportunities that I’ve never thought of including for my business. For Strengths, I work through the strengths or advantages that I have over my competition. For instance, I have a very strong background in the marketing and advertising area, so I know how to market my business and bring more targeted traffic to my website. For Weaknesses, I work through the weaknesses or advantages that my competition has over me. For example, when starting out, my competition has a larger market share and more individuals recognize another’s name or work over mine. For Opportunities, I prepare a list of opportunities or possibilities that I have with my business like the new markets that I can penetrate or the new products that I can offer an existing marketing because of my background. Finally for Threats, I look at environmental or outside threats to my business. For example, if you work in a medical niche, you must be aware of laws and regulations surrounding your business. Many online business owners fail to plan their businesses and often fail because they didn’t plan. A SWOT analysis allows you to carefully analyze your business or idea without spending days writing a full-fledged business plan.

6. Be Enthusiastic

Did you ever have that monotone professor in high school or college that put you to sleep every time they started talking? They never showed excitement or enthusiasm and you probably never cared for what they were teaching, right? To attract attention and customers, you need to be enthusiastic about what you sell and what you do! Your enthusiasm will transfer excitement to your products and services for your customers.

7. Be Persistent

This is probably the biggest mistakes most business owners make in marketing and advertising. Many think that marketing is the magic pill. One advertisement is going to solve all of their problems. Yet, it couldn’t be further from the truth! The average consumer needs to see a message about seven times for it to be effective and for them to take action. You can’t simply run one newsletter advertisement and expect it to explode your mailing list; many times you need to run it multiple times for it to be effective.

Marketing is truly the key to being successful in business both online and offline. It is a necessity to share your products and services with your target market. If you are on a limited budget, choose one method and make a commitment to running your advertisement at least three times then analyze your results.

How to Plan and Build Business Web Sites Using a Simple Step-By-Step Blueprint

Business owners are usually concerned about technical issues regarding building, designing and maintaining a business website.

Preparation

However, actually the first thing you have to do is keyword research. Make sure you select the right keywords for your website.

The second interesting thing is that we use to think about a website not about the web pages. The truth is that Google or other search engines index and show web PAGES, not websites. So we have to think about optimization of our web PAGES, for the selected keywords.

The last thing is to prepare the website’s title and subtitle. This is usually easy – you can take your company name, company slogan or the main product name.

So far we have prepared:

a list of targeted keywords for our web pages
a list of pages, every page focused (optimized) for one particular keyword
web site title and subtitle

Blueprint

The blueprint is a simple Excel sheet with the name of the website (the domain name), the website’s title and subtitle.

The rest of the blueprint is a list of web pages on a web site. The pages are organized in a table with the following columns: Page Name, Parent Page, Keywords, Title.

The pages on your website are usually the following:

Home
About
Contact
Privacy policy
Terms of use
Disclaimer
Blog
Product/Service A
Product/Service B
…

These names will be listed in column “Page names” in the blueprint. Only product or service pages need to be optimized for the defined keyword(s).

You can, of course have your main product or service on a home page and then the home page will be optimized for the main keyword(s) for your product/service.

A quick tip: links to pages like About, Contact, Privacy policy, Disclaimer, Terms of use, might be listed in the footer of the website. That way, the more important pages (like product or service pages) can be listed in the website header, on the website’s main menu.

Depending on the structure of your web site, you may or may not have a blog. If you have a blog, add the names of the blog categories to the blueprint as well. Make sure the category names target your main keywords.

Again, for every blog post, think how to assign your keywords and the title to every post so the post is optimized for your keyword. As a parent page for the blog post, type the category or categories it belongs to.

4 Simple Ways To Promote Your Business Online

There are many ways to promote your business on the internet without having to spend tons of cash on advertising. You may not have wads of cash when you are starting out your business venture, but with a little bit of creativity you can still effectively advertise your products and services online. Before the advent of internet, small businesses had only a few ways to market their products cheaply, using methods like printing out and distributing fliers or by sponsoring local events. Now there is a big world of opportunities open for you on the world wide web – you just need to know where to look.

Let us discuss below a few ways to promote your business online without needing to spend lot of money.

1. Register with Google, Bing & Yahoo – The first step which you shouldn’t skip is to register your business with ‘Google Places’. This will allow your business to show up on Google Maps as well as be found easily on Google searches. The process is very easy – all you have to do is fill up a simple form and then verify yourself through either phone or email. Also register your business with ‘Yahoo Local’ and Bing as these 3 are the leading search engines and they have huge databases of businesses from around the world.

2. Press releases – Whenever your business does something which is newsworthy, do not hesitate to make a public announcement of it through a press release. Press releases can be very effective in generating publicity for your business. There are many news websites which allow businesses to submit free press releases. Try out sites like ‘PRLog’ or ’24/7 Press Release’. If you want added exposure you can go with paid press release distribution.

3. Participate in online communities – You can find online communities in almost every possible niche where people gather to discuss problems and other things related to that niche. Register an account at a few of these online community sites. They are usually free to join. You can get awesome amount of exposure through active participation on these community sites. You can passively promote your business through a link in the signature or by mentioning about your website whenever the context is appropriate.

4. Photo-Sharing and video sites – Sites like YouTube, Pinterest, Instagram and Flickr are not just for photographers or teenagers alone. Any business can make use of these sites to generate traffic and get free exposure. You can post images or videos of your office, staff, events, products or any other newsworthy content related to your business.

5 Simple Rules To Become A Successful Entrepreneur

If you want to become an entrepreneur, you may want to understand what it really takes to become one. There is no shortcut to success in any field. Many people made a lot of unsuccessful attempts before they gained success as entrepreneurs. So, these entrepreneurs have shared some rules that beginners should follow in order to achieve success. In this article, we are going to discuss 5 of the must-follow rules that you can follow to climb the ladder of success as a business owner.

1. Work smarter, not harder

If you think an entrepreneur is a professional who works day and night, you need to think again. Although hard work is the key to success, the reality is quite different. If you work every minute of the day, no one can guarantee that you will achieve the success you desire.

As a matter of fact, overworking can cause extreme fatigue. As a result, you will make mistakes that can cost you a lot of time and money. Apart from this, you cannot have all the skills required to take care of different aspects of your business. Therefore, you may want to work smarter, not harder. This is how a lot of people have made millions in the here and now.

2. Consult experts and hire professionals

Consulting experts is a great idea if you want to get effective guidelines to run your business affairs. For instance, you can consult Charles J Mosley Jr who is a self-driven goal-oriented entrepreneur. Also, he is the founder of Echelon Productions in Dallas, Texas. His insights can help you with your business matters.

If you are not good at something, you want to hire a professional that can take care of other assignments. This will give you plenty of time to focus on other aspects of your business that you can easily handle. Good entrepreneurs are aware of the importance of delegation.

Although it can be scary to add more employees and team members, you have the option to hire remote workers. They can work from their own offices and homes, and you don’t need to arrange special workplaces for them.

3. Get more done in a cost-effective fashion

Although hiring the services of freelancers may not be an ideal choice for an established business, it can be quite an affordable option for a startup. The reason is that most freelancers are from third world countries where the cost of living is quite low. Therefore, this approach can be quite cost-effective compared to in-house full-time employees.

4. Face your failures

If you want to be a successful entrepreneur, you may want to look for the right people for your business projects. However, this approach cannot guarantee success, which is why you have to be realistic. Sometimes, unforeseeable situations happen that ruin your momentum. In some cases, you have to suffer losses as well. The point is to avoid being afraid of failing. If you be patient and continue to struggle, you will achieve success.

5. Wake up early

You must wake up early every day and work hard until you see the results you want to see. You should keep moving even during difficult times. Life can be broader in your eyes if you understand the simple fact that the things you see around you are made by people who are just like you.

In short, you can follow these simple rules for success. They will help you keep moving and avoid making common mistakes that will slow you down. Hope this helps.

Remember the Simple Business Ideas?

With a lot of hype and a lot of people working to find the great new way to achieve any kind of success in the internet marketing realm, simplicity is often forgotten and the tried and true methods that have made people millions of dollars are avoided for the latest and greatest thing. Things like Article Marketing, buying and selling website, AdSense, PPC and of course, finding the products by becoming an affiliate.

Article Marketing

Article marketing is one of those simple business ideas that doesn’t cost any money to start. Anyone can start article marketing with a little effort. If you have the slightest ability to research information for your keywords and content you can write and if you can write, you can submit articles to platforms like EzineArticles and article king with a back-link that provides some quality traffic. All it takes is the product you’re selling, time to write, some research for your keywords and the patience to submit. This can be repeated for different article sites and different products and depends entirely on your ability to create content that sells.

Buying & Selling Websites

Buying and selling websites are still one of the ways to make the most money with a small investment. Sites like Flippa and buysellwebsites.com are some places that provide a platform to sell your site for 12x the current income it’s making. If you already have a site that’s been up and running for a few months and has some income, this could be an option for you.

AdSense

AdSense is still making tons of money for a lot of people and with a few WordPress applications and added SEO in a variety of niche markets, you could provide a website that offers quality information and generates some traffic then you can gain a massive consistent return on your efforts. If you understand this process, you have found a continuous way to make large amounts of cash on the internet.

PPC

This one is for people who have a lot of start-up income and just want to invest in something that’s going to make a return. PPC or pay-per-click, is a way for people to make a lot of unlimited income by buying traffic and referring them to the website that pays you for a sale. This is mostly playing with numbers all the time and doing a lot of diligent work with keyword research.

3 Simple Steps For Coming Up With 100 Unique Business Ideas

In my last article I talked about how an idea is not going to make a business. I said what’s important is who is behind it, but you still need a business idea to start a business and the better product or idea you have the easier the process will be. Here are 3 steps you can take to easily come up with 100 business ideas in less than a year.

Step One:

Keep a file on your mobile phone named “business ideas.” If your phone does not have this capacity or you do not own a cell phone carry a small piece of paper and a pen around will you instead. What you must to is every single time any sort of business idea or product idea comes to your mind you instantly write it down in your phone with a simple sentence or two. Don’t worry about how wired of an idea it is or how stupid it may sound to you now just jot down the idea. The key to this step is that the best ideas usually arise when you are going through your daily lives. Ideas will strike you at the most interesting times when you are encountering daily problems and engaging in daily conversation. The one thing you cannot do is thinking the idea is undoable or unprofitable you must write it down anyway. As long as starting a new business is a focus for you ideas will keep coming to you during your daily life.

Step Two:

Next to your desk you must keep a notepad and it is best if the note pad can stay in view at all times (it might be best to put it on a wall you always see or next to your computer.) The reason for this is to keep you focused on your goal of coming up with new business possibilities. Label the top of these notepad business ideas. Once a week write the list you have created on your phone and list these down on your business idea note pad. It is very beneficial to keep this note pad in view and on your mind to remind you of your goal of coming up with quality business ideas.

Step Three:

This step takes the most commitment. Dedicate one hour of every week (you should usually do this after you transfer ideas from your phone to your note pad.) During this hour you must look at the ideas on your note pad and analyze them. See what the good aspects of them are and the bad ones. See if any of them can fit together in anyway or if the spark any new ideas and write any new ideas down. That should take no longer than 10 minutes.

After that, any idea on your note pad that seems reasonable in anyway should be put into a spiral notebook. Title this notebook “Business Ideas” and number the pages 1-100 or 1 to whatever number your trying to reach. For each business idea that isn’t completely ridiculous you need to write three short paragraphs. The first paragraph should be titled “Product” the second, “Market” and the third “Value.”

For the product paragraph simply give a brief explanation of the business model or product.
In the market paragraph describe whom you will be selling this product to. You must be more specific than 18-24 year old males. It should be something similar to 18-24 year old male college students who go to the University of Oregon and golf recreationally. The more specific the better.
In the value paragraph you need to explain the value your customer will obtain by buying this product. If this is hard to come up with it probably isn’t a very good business idea because it has no real value for your customers.

Filling out the spiral notebook will take different amounts of time depending on how many entries you have that week, but each entry should not take more than 8-12 minutes to make. If it does you are spending too much time on it.

You should have some extra time after this (if not that’s OK and you have already added a lot of products to your notebook.) Spend the rest of the time analyzing the ideas on your notepad, revisit some old ones and come up with new ideas to add to the spiral notebook. You can also read some of your old product ideas to see if you can come up with some variations for new product ideas. Basically spend any extra time focused on thinking about new product ideas.

Once you have filled your notebook with business ideas you can look over all of them and pick the most promising and write full business plans for them. Not all of them will look very attractive, but you are bound to have a few that catch your eye as having some good potential or maybe even a few that you really have you motivated to get started.

The “100 Business Idea Journal” is a great way of coming up with some quality business ideas to get started with, but for it to work you must be serious about coming up with some quality product ideas. After a while you should start getting a few solid business ideas outlined every week and be getting closer to starting a business that you find really has some potential.